The buyer question · week of Nov 2 – 8

Best Hair Masks Ranking

Picked by AI, checked by people.

The weekly chart ?

The top 20 products brands right now.

Product chart

Current race ?

This week ?

Moroccanoil Intense Hydrating Mask holds #1.

#1 in 7 of the last 19 weeks

2 debuts1 backbiggest climb 163 out

All 27 moves ↓

Tap a card for each AI’s place and the monthly check.

#Productprice ≈Place by weekLast weekWeeks in top 20Top-20 weeks
  1. #1same place as last weekIntense Hydrating MaskMoroccanoilAlso #4 Hair CareLast week #1 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#7
    2. Claude#4
    3. Gemini#5
    4. AI Mode#3
    5. Groknot named
    6. Perplexity#11

    named by 5/6

    The card’s #1 is the 4-week average.

    People · October 2026 check ?

    • Buyers’ rating4.714,208 ratings · Jun 2026
    • Score read from review videos4.0/5read from 3 videos · Oct 2026 ? 123
    • Press2/5outlets recommend · 0 with more cons than pros · Jul 2026
    Evidence
    Check evidence
    Frozen October 29, 2026
    Press · 5 publications
    • ByrdieRecommends · Date not savedOriginal
    • AllureRecommends · Date not savedOriginal
    • ReviewedMixed · Date not savedOriginal
    • WIREDMixed · Date not savedOriginal
    • Good HousekeepingMixed · Date not savedOriginal

    Watch · YouTube ?

    Deep Conditioner for Relaxed Hair: MoroccanOil Intense Hydrating Mask ReviewYouTube: LuvvToi · 9.1K views · Oct 2021

    Also in the top 20 of ?

    Search Google for Moroccanoil Intense Hydrating Mask
  2. #2up 1 place since last weekLeave-In Molecular Repair Hair MaskK18Also #6 Hair CareLast week #3 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#1
    2. Claude#2
    3. Gemini#20
    4. AI Mode#1
    5. Groknot named
    6. Perplexitynot named

    named by 4/6

    The card’s #2 is the 4-week average.

    People · October 2026 check ?

    • Buyers’ rating4.1129 ratings · Oct 2026
    • Score read from review videos3.8/5read from 2 videos · Oct 2026 ? 12
    • Press3/3outlets recommend · 0 with more cons than pros · Jul 2026
    Evidence
    Check evidence
    Frozen October 29, 2026
    Press · 3 publications
    • ByrdieRecommends · Date not savedOriginal
    • AllureRecommends · Date not savedOriginal
    • Good HousekeepingRecommends · Date not savedOriginal

    Watch · YouTube and TikTok ?

    K18 Leave In Molecular Repair Hair Mask Review | K18 Hair Mask Before and After | K18 Hair MasqueYouTube: Abbey Yung · 343K views · Oct 2021

    3 TikTok clips · 1.6M views

    824K710K20.4K

    Also in the top 20 of ?

    Search Google for K18 Leave-In Molecular Repair Hair Mask
  3. #3down 1 place since last weekDon't Despair Repair Deep Conditioning MaskBriogeoAlso #2 Hair Care · #8 Best ConditionersLast week #2 · 19 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claude#3
    3. Gemini#6
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 2/6

    The card’s #3 is the 4-week average.

    People · October 2026 check ?

    • Buyers’ rating4.417,036 ratings · Jun 2026

    Watch · YouTube ?

    TRY IT OR TRASH IT | Briogeo Don't Despair Repair Deep Conditioning Mask Review | SummerNicoleYouTube: SummerNicole · 2.3K views · Feb 2022

    Also in the top 20 of ?

    Search Google for Briogeo Don't Despair Repair Deep Conditioning Mask
  4. #4same place as last weekNo. 8 Bond Intense Moisture MaskOlaplexAlso #15 Hair CareLast week #4 · 19 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemini#2
    4. AI Mode#2
    5. Groknot named
    6. Perplexitynot named

    named by 2/6

    The card’s #4 is the 4-week average.

    People · October 2026 check ?

    • Buyers’ rating4.57,172 ratings · Oct 2026
    • Owners’ threads: widespread, serious failures0serious failures · 8 threads read · Oct 2026
    Evidence
    Check evidence
    Frozen October 29, 2026
    Owners

    8 threads read · 0 serious failure themes

    Watch · YouTube and TikTok ?

    Olaplex No.8 Bond Intense Moisture Mask Review & Demo | Rosie Eva MillardYouTube: Rosie Eva Millard · 11.6K views · Jul 2022

    2 TikTok clips · 17.7K views

    14.4K3.3K

    Also in the top 20 of ?

    Search Google for Olaplex No. 8 Bond Intense Moisture Mask
  5. #5same place as last weekSoulfood Nourishing MaskAmikaSingle offer $20 · single offer, seen in OctMonthly check: Passes the checkAlso #14 Hair CareLast week #5 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#8
    2. Claudenot named
    3. Gemini#4
    4. AI Mode#4
    5. Groknot named
    6. Perplexitynot named

    named by 3/6

    The card’s #5 is the 4-week average.

    People · October 2026 check ?

    • Passes the check · buyers and video reviews rate it highly ?
    • Buyers’ rating4.610,652 ratings · Oct 2026
    • Score read from review videos4.5/5read from 5 videos · Oct 2026 ? 123

    Price · seen in Oct 2026 ?

    Single offer$20one-timesingle offer1 store

    View offer

    Watch · YouTube ?

    Mask Monday: Amika Nourishing Mask (Soulfood Nourishing Mask)YouTube: MrKongsMom · 10.2K views · Oct 2018

    Also in the top 20 of ?

    Search Google for Amika Soulfood Nourishing Mask
  6. #6up 3 places since last weekNo. 3 Hair PerfectorOlaplexLast week #9 · 7 weeks in top 20

    AI places · this week ?

    1. GPT#2
    2. Claude#1
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 2/6

    The card’s #6 is the 4-week average.

    People · October 2026 check ?

    • Buyers’ rating4.656,250 ratings · Jun 2026
    • Score read from review videos4.0/5read from 2 videos · Oct 2026 ? 12

    Watch · YouTube ?

    Olaplex No.3 Hair Perfector Review & Demo | Rosie Eva MillardYouTube: Rosie Eva Millard · 219K views · Oct 2020
    Search Google for Olaplex No. 3 Hair Perfector
  7. #7down 1 place since last weekGold Lust Transformative MasqueOribeLast week #6 · 14 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claude#24
    3. Gemini#3
    4. AI Modenot named
    5. Groknot named
    6. Perplexity#7

    named by 3/6

    The card’s #7 is the 4-week average.

    People · October 2026 check ?

    • Buyers’ rating4.62,086 ratings · Aug 2026
    • Score read from review videos4.2/5read from 3 videos · Oct 2026 ? 123

    Watch · YouTube ?

    ORIBE GOLD LUST TRANSFORMATIVE MASQUE REVIEW | WORTH THE MONEY?!YouTube: Blonde Amy · 1.2K views · Mar 2026
    Search Google for Oribe Gold Lust Transformative Masque
  8. #8down 1 place since last weekAcidic Bonding Concentrate Intensive TreatmentRedkenLast week #7 · 12 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claude#7
    3. Gemini#7
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 2/6

    The card’s #8 is the 4-week average.

    People · October 2026 check ?

    • Buyers’ rating4.619,396 ratings · Oct 2026
    Search Google for Redken Acidic Bonding Concentrate Intensive Treatment
  9. #9down 1 place since last weekHoney Gloss Ceramide Therapy Hair MaskGisouLast week #8 · 9 weeks in top 20

    AI places · this week ?

    1. GPT#24
    2. Claudenot named
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexity#1

    named by 2/6

    The card’s #9 is the 4-week average.

    People · October 2026 check ?

    • Buyers’ rating4.53,697 ratings · Oct 2026
    • Score read from review videos4.3/5read from 2 videos · Oct 2026 ? 12

    Watch · YouTube ?

    NEW FROM GISOU: HONEY GLOSS CERAMIDE THERAPY HAIR MASK 🍯YouTube: Heather La-Belle · 4.8K views · Oct 2025
    Search Google for Gisou Honey Gloss Ceramide Therapy Hair Mask
  10. #10up 2 places since last weekSmooth Gloss Treatment MaskPureologynot checkedLast week #12 · 3 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexity#5

    named by 1/6

    The card’s #10 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Pureology Smooth Gloss Treatment Mask
  11. #11same place as last weekNutritive Masquintense RicheKérastasenot checkedLast week #11 · 14 weeks in top 20

    AI places · this week ?

    1. GPT#5
    2. Claudenot named
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 1/6

    The card’s #11 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Kérastase Nutritive Masquintense Riche
  12. #12up 7 places since last weekManuka Honey & Mafura Oil Intensive Hydration Hair MasqueSheaMoistureMonthly check: Passes the checkLast week #19 · 10 weeks in top 20

    AI places · this week ?

    1. GPT#17
    2. Claude#16
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexity#27

    named by 3/6

    The card’s #12 is the 4-week average.

    People · October 2026 check ?

    • Passes the check · buyers rate it highly ?
    • Buyers’ rating4.710,792 ratings · Oct 2026
    Search Google for SheaMoisture Manuka Honey & Mafura Oil Intensive Hydration Hair Masque
  13. #13same place as last weekPremière Masque Filler RéparateurKérastasenot checkedLast week #13 · 2 weeks in top 20

    AI places · this week ?

    1. GPT#4
    2. Claudenot named
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 1/6

    The card’s #13 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Kérastase Première Masque Filler Réparateur
  14. #14down 4 places since last weekTriple Bond ComplexLiving Proofnot checkedLast week #10 · 5 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 0/6

    The card’s #14 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Living Proof Triple Bond Complex
  15. #15down 1 place since last weekAcidic Bonding Concentrate 5-Min Liquid MaskRedkennot checkedLast week #14 · 7 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 0/6

    The card’s #15 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Redken Acidic Bonding Concentrate 5-Min Liquid Mask
  16. #16up 5 places since last weekReconstructing Treatment MaskCÉCREDDebutnot checkedLast week #21 · 1 week in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexity#3

    named by 1/6

    The card’s #16 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for CÉCRED Reconstructing Treatment Mask
  17. #17up 7 places since last weekRestore MaskLiving ProofRe-entrynot checkedLast week #24 · 6 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claude#8
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 1/6

    The card’s #17 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Living Proof Restore Mask
  18. #18down 3 places since last weekUltimate Reset Extreme Repair Hair MaskShu Uemuranot checkedLast week #15 · 4 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexity#4

    named by 1/6

    The card’s #18 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Shu Uemura Ultimate Reset Extreme Repair Hair Mask
  19. #19down 2 places since last weekRegenerating Mask with Prickly Pear OilChristophe Robinnot checkedLast week #17 · 7 weeks in top 20

    AI places · this week ?

    1. GPT#27
    2. Claudenot named
    3. Gemini#13
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 2/6

    The card’s #19 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Christophe Robin Regenerating Mask with Prickly Pear Oil
  20. #20up 16 places since last weekRosemary Mint Strengthening Hair MasqueMielle OrganicsDebutBiggest climbnot checkedLast week #36 · 1 week in top 20

    AI places · this week ?

    1. GPT#20
    2. Claude#26
    3. Gemininot named
    4. AI Mode#5
    5. Groknot named
    6. Perplexitynot named

    named by 3/6

    The card’s #20 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Mielle Organics Rosemary Mint Strengthening Hair Masque

Dropped out of the top 20 ?

Show places 21–100Hide places 21–100
  1. #21Hydrate Superfood TreatmentPureology · last wk #16 6 wks in top 20
  2. #22Don't Despair, Repair! Deep Conditioning Hair MaskBriogeo · last wk #100 2 wks in top 20
  3. #23Botanical Repair Strengthening Masque (Rich)Aveda · last wk #37 0 wks in top 20
  4. #24Ghost MaskVerb · last wk #22 9 wks in top 20
  5. #25Resistance Masque Force ArchitecteKérastase · last wk #25 0 wks in top 20
  6. #26The Kure Intense Bond Repair MaskAmika · last wk — 5 wks in top 20
  7. #27NOUNOU Hair MaskDavines · last wk #44 3 wks in top 20
  8. #28Bond-Building Repair MaskBumble and Bumble · last wk #47 0 wks in top 20
  9. #29Bond Repair BalmOuai · last wk #29 0 wks in top 20
  10. #30Restore Repair MaskLiving Proof · last wk #32 11 wks in top 20
  11. #31Résistance Masque ThérapisteKérastase · last wk #31 3 wks in top 20
  12. #32Treatment Mask (Fine to Medium Hair)Ouai · last wk #20 2 wks in top 20
  13. #33Absolut Repair Molecular Rinse-Off SerumL'Oréal Professionnel · last wk #73 0 wks in top 20
  14. #34Chroma Absolu Masque Chroma FillerKérastase · last wk #33 0 wks in top 20
  15. #35Therapy Session Hair MaskEva NYC · last wk #83 0 wks in top 20
  16. #36Hydro Rush Intense Moisture MaskAmika · last wk #18 1 wk in top 20
  17. #37All Soft Heavy Cream Hair MaskRedken · last wk — 0 wks in top 20
  18. #38All Soft Heavy Cream MaskRedken · last wk #28 0 wks in top 20
  19. #39No.3 Plus Complete Repair TreatmentOlaplex · last wk #35 0 wks in top 20
  20. #40Atlantis Moisturizing B5 MaskR+Co · last wk #56 0 wks in top 20
  21. #41Manuka Honey & Yogurt Hydrate + Repair MaskSheaMoisture · last wk #38 0 wks in top 20
  22. #42Treatment MasqueOuai · last wk #42 1 wk in top 20
  23. #43Brilliant Glossing Hair MaskFekkai · last wk #78 0 wks in top 20
  24. #44OI Hair ButterDavines · last wk #41 0 wks in top 20
  25. #45HoliRoots Hair MaskFable & Mane · last wk #53 0 wks in top 20
  26. #46Ultimate Repair MaskWella Professionals · last wk #45 4 wks in top 20
  27. #47Pattern Treatment MaskPattern · last wk #76 0 wks in top 20
  28. #48Midnight Mender Overnight Strength Repair TreatmentAmika · last wk #75 0 wks in top 20
  29. #49Treatment Mask for Fine and Medium HairOuai · last wk — 3 wks in top 20
  30. #50Weightless Nourishing MaskOlaplex · last wk #23 2 wks in top 20
  31. #51Manuka Honey & Mafura Oil Intensive Hydration MaskSheaMoisture · last wk #40 0 wks in top 20
  32. #52The Kure Intense Strength Repair MaskAmika · last wk #26 0 wks in top 20
  33. #53Money MasqueColor Wow · last wk #58 0 wks in top 20
  34. #54Strength Cure Superfood Treatment MaskPureology · last wk — 0 wks in top 20
  35. #55Damage Remedy Intensive Restructuring TreatmentAveda · last wk #43 0 wks in top 20
  36. #56Manuka Honey & Mafura Oil Intensive Hydration MasqueSheaMoisture · last wk #27 0 wks in top 20
  37. #5710-in-1 Bond Strength Serum MaskDove · last wk #48 0 wks in top 20
  38. #58Ouai Hair MaskOuai · last wk — 0 wks in top 20
  39. #59Ultimate Reset Extreme Repair MaskShu Uemura Art of Hair · last wk #49 0 wks in top 20
  40. #60Heal & Hydrate + Shea Butter Hair MaskMaui Moisture · last wk #95 0 wks in top 20
  41. #61No. 8.3 Bond Intense Moisture MaskOlaplex · last wk — 0 wks in top 20
  42. #62Nutritious Masquintense Deep Treatment MaskKérastase · last wk — 0 wks in top 20
  43. #63Ultimate Reset MaskShu Uemura Art of Hair · last wk — 1 wk in top 20
  44. #64The Kure Multi-Task Repair MaskAmika · last wk — 0 wks in top 20
  45. #65Resistance Mask for Damaged HairKérastase · last wk #51 0 wks in top 20
  46. #66Biomimetic Molecular Repair Mask 3.0K18 · last wk — 0 wks in top 20
  47. #67Hair Leave-in Molecular Repair MaskK18 · last wk #52 0 wks in top 20
  48. #68Súperbomba Triple Repair Peptide Hair MaskIsima · last wk #34 0 wks in top 20
  49. #69Nutritive 8H Overnight Recovery MaskKérastase · last wk #54 0 wks in top 20
  50. #70Biomimetic Hairscience Molecular Repair Hair MaskK18 · last wk — 0 wks in top 20
  51. #71Nutritive 8H Overnight Leave-In MaskKérastase · last wk #55 0 wks in top 20
  52. #72Extreme Length Triple Repair Mask 2026Redken · last wk — 0 wks in top 20
  53. #73Don't Despair Repair Deep Conditioning Mask 2.0Briogeo · last wk #57 0 wks in top 20
  54. #74Don't Despair Repair! Advanced MaskBriogeo · last wk — 0 wks in top 20
  55. #75Don't Despair Repair! Deep Conditioning Mask 2025Briogeo · last wk #60 0 wks in top 20
  56. #76No.8 Bond Intense Moisture Mask 2026Olaplex · last wk #30 0 wks in top 20
  57. #77Acidic Color Gloss Gloss-in-MaskRedken · last wk #61 0 wks in top 20
  58. #78Regenerating Mask with Prickly PearChristophe Robin · last wk — 0 wks in top 20
  59. #79Intense Hydrating Hair Mask 2025 EditionMoroccanoil · last wk #62 0 wks in top 20
  60. #80Hydrate Superfood Treatment MaskPureology · last wk #65 0 wks in top 20
  61. #81Elvive Total Repair 5 Power Restore Multi-Use TreatmentL'Oréal Paris · last wk #64 0 wks in top 20
  62. #823 Minute Miracle Moist Deep ConditionerAussie · last wk #68 0 wks in top 20
  63. #83Elvive Total Repair 5 Damage Erasing BalmL'Oréal Paris · last wk — 0 wks in top 20
  64. #84Nutritive Masque IntenseKérastase · last wk — 0 wks in top 20
  65. #85Nutritive Masquintense (Thick)Kérastase · last wk #66 0 wks in top 20
  66. #86Premiere Anti Breakage Filler MaskKérastase · last wk #69 0 wks in top 20
  67. #87Moisture Fusion Intensive MaskMizani · last wk — 0 wks in top 20
  68. #88K-PAK Color Therapy Luster Lock Multi-PerfectorJoico · last wk — 0 wks in top 20
  69. #89Boost Rapid Repair Bond Builder+ Leave-In HairBondi · last wk #77 0 wks in top 20
  70. #90All Soft Mega Hydration MaskRedken · last wk #82 0 wks in top 20
  71. #91Première Anti-Breakage Repairing Filler MaskKérastase · last wk #85 0 wks in top 20
  72. #92Honey Infused Hair MaskGisou · last wk #74 15 wks in top 20Passes the check
  73. #93Honey Miracle Hair MaskTGIN · last wk — 0 wks in top 20
  74. #94The Kure Bond Repair MaskAmika · last wk #87 4 wks in top 20
  75. #95Television Perfect Hair MaskR+Co · last wk — 0 wks in top 20
  76. #96Treatment Mask for Thick HairOuai · last wk — 0 wks in top 20
  77. #97Ghost Hair MaskVerb · last wk #91 1 wk in top 20
  78. #98Restorative Treatment MaskVirtue · last wk — 7 wks in top 20
  79. #99Treatment Intense Hydrating MaskMoroccanoil · last wk — 0 wks in top 20
  80. #100Restore Hair MaskLiving Proof · last wk #97 2 wks in top 20

Brand chart

Current race ?

This week ?

New #1: Olaplex, up from #2.

#1 in 12 of the last 19 weeks

1 debut1 back2 out

All 16 moves ↓

Tap a card for its products here, its price tier and other charts.

#BrandPlace by weekLast weekWeeks in top 20Top-20 weeks
  1. #1up 1 place since last weekOlaplexNew #1Models here: #4 No. 8 Bond Intense Moisture Mask · #6 No. 3 Hair Perfector · +4Last week #2 · 19 weeks in top 20

    Olaplex products here ?

    6 products in the top 100 · 2 in the top 20

    1. #4 No. 8 Bond Intense Moisture MaskBuyers’ rating 4.5 · 7.2K ratings · Oct 2026
    2. #6 No. 3 Hair PerfectorBuyers’ rating 4.6 · 56.3K ratings · Jun 2026
    3. #39 No.3 Plus Complete Repair Treatmentbelow the top 20
    4. #50 Weightless Nourishing Maskbelow the top 20
    5. #61 No. 8.3 Bond Intense Moisture Maskbelow the top 20

    Where Olaplex is strong · top 20 ?

    Search Google for Olaplex hair masks
  2. #2down 1 place since last weekBriogeoModels here: #3 Don't Despair Repair Deep Conditioning Mask · #22 Don't Despair, Repair! Deep Conditioning Hair Mask · +3Last week #1 · 19 weeks in top 20

    Briogeo products here ?

    5 products in the top 100 · 1 in the top 20

    1. #3 Don't Despair Repair Deep Conditioning MaskBuyers’ rating 4.4 · 17K ratings · Jun 2026
    2. #22 Don't Despair, Repair! Deep Conditioning Hair Maskbelow the top 20
    3. #73 Don't Despair Repair Deep Conditioning Mask 2.0below the top 20
    4. #74 Don't Despair Repair! Advanced Maskbelow the top 20
    5. #75 Don't Despair Repair! Deep Conditioning Mask 2025below the top 20

    Where Briogeo is strong · top 20 ?

    Search Google for Briogeo hair masks
  3. #3same place as last weekMoroccanoilModels here: #1 Intense Hydrating Mask · #79 Intense Hydrating Hair Mask 2025 Edition · +1Last week #3 · 19 weeks in top 20

    Moroccanoil products here ?

    3 products in the top 100 · 1 in the top 20

    1. #1 Intense Hydrating MaskBuyers’ rating 4.7 · 14.2K ratings · Jun 2026
    2. #79 Intense Hydrating Hair Mask 2025 Editionbelow the top 20
    3. #99 Treatment Intense Hydrating Maskbelow the top 20

    Where Moroccanoil is strong · top 20 ?

    Search Google for Moroccanoil hair masks
  4. #4same place as last weekK18Models here: #2 Leave-In Molecular Repair Hair Mask · #66 Biomimetic Molecular Repair Mask 3.0 · +2Last week #4 · 19 weeks in top 20

    K18 products here ?

    4 products in the top 100 · 1 in the top 20

    1. #2 Leave-In Molecular Repair Hair MaskBuyers’ rating 4.1 · 129 ratings · Oct 2026
    2. #66 Biomimetic Molecular Repair Mask 3.0below the top 20
    3. #67 Hair Leave-in Molecular Repair Maskbelow the top 20
    4. #70 Biomimetic Hairscience Molecular Repair Hair Maskbelow the top 20

    Where K18 is strong · top 20 ?

    Search Google for K18 hair masks
  5. #5up 2 places since last weekAmikaModels here: #5 Soulfood Nourishing Mask · #26 The Kure Intense Bond Repair Mask · +5Last week #7 · 19 weeks in top 20

    Amika products here ?

    7 products in the top 100 · 1 in the top 20

    1. #5 Soulfood Nourishing MaskPasses the check: buyers 4.6★ · video reviews 4.5/5
    2. #26 The Kure Intense Bond Repair Maskbelow the top 20
    3. #36 Hydro Rush Intense Moisture Maskbelow the top 20
    4. #48 Midnight Mender Overnight Strength Repair Treatmentbelow the top 20
    5. #52 The Kure Intense Strength Repair Maskbelow the top 20

    Where Amika is strong · top 20 ?

    Search Google for Amika hair masks
  6. #6same place as last weekKérastaseModels here: #11 Nutritive Masquintense Riche · #13 Première Masque Filler Réparateur · +11Last week #6 · 19 weeks in top 20

    Kérastase products here ?

    13 products in the top 100 · 2 in the top 20

    1. #11 Nutritive Masquintense Richenot checked
    2. #13 Première Masque Filler Réparateurnot checked
    3. #25 Resistance Masque Force Architectebelow the top 20
    4. #31 Résistance Masque Thérapistebelow the top 20
    5. #34 Chroma Absolu Masque Chroma Fillerbelow the top 20

    Where Kérastase is strong · top 20 ?

    Search Google for Kérastase hair masks
  7. #7down 2 places since last weekRedkenModels here: #8 Acidic Bonding Concentrate Intensive Treatment · #15 Acidic Bonding Concentrate 5-Min Liquid Mask · +5Last week #5 · 19 weeks in top 20

    Redken products here ?

    7 products in the top 100 · 2 in the top 20

    1. #8 Acidic Bonding Concentrate Intensive TreatmentBuyers’ rating 4.6 · 19.4K ratings · Oct 2026
    2. #15 Acidic Bonding Concentrate 5-Min Liquid Masknot checked
    3. #37 All Soft Heavy Cream Hair Maskbelow the top 20
    4. #38 All Soft Heavy Cream Maskbelow the top 20
    5. #72 Extreme Length Triple Repair Mask 2026below the top 20

    Where Redken is strong · top 20 ?

    Search Google for Redken hair masks
  8. #8same place as last weekLiving ProofModels here: #14 Triple Bond Complex · #17 Restore Mask · +2Last week #8 · 19 weeks in top 20

    Living Proof products here ?

    4 products in the top 100 · 2 in the top 20

    1. #14 Triple Bond Complexnot checked
    2. #17 Restore Masknot checked
    3. #30 Restore Repair Maskbelow the top 20
    4. #100 Restore Hair Maskbelow the top 20

    Where Living Proof is strong · top 20 ?

    Search Google for Living Proof hair masks
  9. #9same place as last weekSheaMoistureModels here: #12 Manuka Honey & Mafura Oil Intensive Hydration Hair Masque · #41 Manuka Honey & Yogurt Hydrate + Repair Mask · +2Last week #9 · 19 weeks in top 20

    SheaMoisture products here ?

    4 products in the top 100 · 1 in the top 20

    1. #12 Manuka Honey & Mafura Oil Intensive Hydration Hair MasquePasses the check: buyers 4.7★
    2. #41 Manuka Honey & Yogurt Hydrate + Repair Maskbelow the top 20
    3. #51 Manuka Honey & Mafura Oil Intensive Hydration Maskbelow the top 20
    4. #56 Manuka Honey & Mafura Oil Intensive Hydration Masquebelow the top 20

    Where SheaMoisture is strong · top 20 ?

    Search Google for SheaMoisture hair masks
  10. #10same place as last weekPureologyModels here: #10 Smooth Gloss Treatment Mask · #21 Hydrate Superfood Treatment · +2Last week #10 · 16 weeks in top 20

    Pureology products here ?

    4 products in the top 100 · 1 in the top 20

    1. #10 Smooth Gloss Treatment Masknot checked
    2. #21 Hydrate Superfood Treatmentbelow the top 20
    3. #54 Strength Cure Superfood Treatment Maskbelow the top 20
    4. #80 Hydrate Superfood Treatment Maskbelow the top 20

    Where Pureology is strong · top 20 ?

    Search Google for Pureology hair masks
  11. #11same place as last weekOuaiModels here: #29 Bond Repair Balm · #32 Treatment Mask (Fine to Medium Hair) · +4Last week #11 · 19 weeks in top 20

    Ouai products here ?

    6 products in the top 100 · 0 in the top 20

    1. #29 Bond Repair Balmbelow the top 20
    2. #32 Treatment Mask (Fine to Medium Hair)below the top 20
    3. #42 Treatment Masquebelow the top 20
    4. #49 Treatment Mask for Fine and Medium Hairbelow the top 20
    5. #58 Ouai Hair Maskbelow the top 20

    Where Ouai is strong · top 20 ?

    Search Google for Ouai hair masks
  12. #12up 2 places since last weekOribeModels here: #7 Gold Lust Transformative MasqueLast week #14 · 18 weeks in top 20

    Oribe products here ?

    1 product in the top 100 · 1 in the top 20

    1. #7 Gold Lust Transformative MasqueBuyers’ rating 4.6 · 2.1K ratings · Aug 2026

    Where Oribe is strong · top 20 ?

    Search Google for Oribe hair masks
  13. #13same place as last weekGisouModels here: #9 Honey Gloss Ceramide Therapy Hair Mask · #92 Honey Infused Hair MaskLast week #13 · 19 weeks in top 20

    Gisou products here ?

    2 products in the top 100 · 1 in the top 20

    1. #9 Honey Gloss Ceramide Therapy Hair MaskBuyers’ rating 4.5 · 3.7K ratings · Oct 2026
    2. #92 Honey Infused Hair Maskbelow the top 20

    Where Gisou is strong · top 20 ?

    Search Google for Gisou hair masks
  14. #14down 2 places since last weekDavinesModels here: #27 NOUNOU Hair Mask · #44 OI Hair ButterLast week #12 · 19 weeks in top 20

    Davines products here ?

    2 products in the top 100 · 0 in the top 20

    1. #27 NOUNOU Hair Maskbelow the top 20
    2. #44 OI Hair Butterbelow the top 20

    Where Davines is strong · top 20 ?

    Search Google for Davines hair masks
  15. #15same place as last weekBumble and BumbleModels here: #28 Bond-Building Repair MaskLast week #15 · 16 weeks in top 20

    Bumble and Bumble products here ?

    1 product in the top 100 · 0 in the top 20

    1. #28 Bond-Building Repair Maskbelow the top 20

    Where Bumble and Bumble is strong · top 20 ?

    Search Google for Bumble and Bumble hair masks
  16. #16same place as last weekAvedaModels here: #23 Botanical Repair Strengthening Masque (Rich) · #55 Damage Remedy Intensive Restructuring TreatmentLast week #16 · 19 weeks in top 20

    Aveda products here ?

    2 products in the top 100 · 0 in the top 20

    1. #23 Botanical Repair Strengthening Masque (Rich)below the top 20
    2. #55 Damage Remedy Intensive Restructuring Treatmentbelow the top 20

    Where Aveda is strong · top 20 ?

    Search Google for Aveda hair masks
  17. #17same place as last weekJoicoModels here: #88 K-PAK Color Therapy Luster Lock Multi-PerfectorLast week #17 · 3 weeks in top 20

    Joico products here ?

    1 product in the top 100 · 0 in the top 20

    1. #88 K-PAK Color Therapy Luster Lock Multi-Perfectorbelow the top 20

    Where Joico is strong · top 20 ?

    Search Google for Joico hair masks
  18. #18same place as last weekChristophe RobinModels here: #19 Regenerating Mask with Prickly Pear Oil · #78 Regenerating Mask with Prickly PearLast week #18 · 18 weeks in top 20

    Christophe Robin products here ?

    2 products in the top 100 · 1 in the top 20

    1. #19 Regenerating Mask with Prickly Pear Oilnot checked
    2. #78 Regenerating Mask with Prickly Pearbelow the top 20
    Search Google for Christophe Robin hair masks
  19. #19up 7 places since last weekL'Oréal ProfessionnelRe-entryModels here: #33 Absolut Repair Molecular Rinse-Off SerumLast week #26 · 9 weeks in top 20

    L'Oréal Professionnel products here ?

    1 product in the top 100 · 0 in the top 20

    1. #33 Absolut Repair Molecular Rinse-Off Serumbelow the top 20

    Where L'Oréal Professionnel is strong · top 20 ?

    Search Google for L'Oréal Professionnel hair masks
  20. #20up 2 places since last weekL'Oréal ParisDebutModels here: #81 Elvive Total Repair 5 Power Restore Multi-Use Treatment · #83 Elvive Total Repair 5 Damage Erasing BalmLast week #22 · 1 week in top 20

    L'Oréal Paris products here ?

    2 products in the top 100 · 0 in the top 20

    1. #81 Elvive Total Repair 5 Power Restore Multi-Use Treatmentbelow the top 20
    2. #83 Elvive Total Repair 5 Damage Erasing Balmbelow the top 20

    Where L'Oréal Paris is strong · top 20 ?

    Search Google for L'Oréal Paris hair masks

Dropped out of the top 20 ?

  • Verb was #19, now #21 15 weeks in the top 20
  • Shu Uemura was #20, now #25 4 weeks in the top 20
Show places 21–100Hide places 21–100
  1. #21Verblast wk #19 15 wks in top 20
  2. #22CÉCREDlast wk #23 0 wks in top 20
  3. #23Shu Uemura Art of Hairlast wk #24 4 wks in top 20
  4. #24Pantenelast wk #25 1 wk in top 20
  5. #25Shu Uemuralast wk #20 4 wks in top 20
  6. #26R+Colast wk #21 0 wks in top 20
  7. #27Mielle Organicslast wk #30 0 wks in top 20
  8. #28Wella Professionalslast wk #28 4 wks in top 20
  9. #29Patternlast wk #27 0 wks in top 20
  10. #30Color Wowlast wk #34 1 wk in top 20
  11. #31Mizanilast wk #31 0 wks in top 20
  12. #32Matrixlast wk #29 0 wks in top 20
  13. #33Eva NYClast wk #44 0 wks in top 20
  14. #34Dovelast wk #32 2 wks in top 20
  15. #35Fable & Manelast wk #41 2 wks in top 20
  16. #36Maui Moisturelast wk #40 0 wks in top 20
  17. #37Garnier Fructislast wk #37 0 wks in top 20
  18. #38Garnierlast wk #36 1 wk in top 20
  19. #39Fekkailast wk #49 0 wks in top 20
  20. #40Aussielast wk #38 0 wks in top 20
  21. #41Sachajuanlast wk #43 0 wks in top 20
  22. #42TGINlast wk #56 0 wks in top 20
  23. #43Nexxuslast wk #42 0 wks in top 20
  24. #44Alternalast wk #45 0 wks in top 20
  25. #45Isimalast wk #35 0 wks in top 20
  26. #46Bondilast wk #48 0 wks in top 20
  27. #47dpHUElast wk #39 0 wks in top 20
  28. #48Virtuelast wk #50 6 wks in top 20
  29. #49IGKlast wk #53 0 wks in top 20
  30. #50Herbal Essenceslast wk #46 0 wks in top 20
  31. #51Palmer'slast wk #55 0 wks in top 20
  32. #52Schwarzkopflast wk #57 0 wks in top 20
  33. #53TRESemmélast wk #52 0 wks in top 20
  34. #54Kiehl'slast wk #60 0 wks in top 20
  35. #55Kitschlast wk #61 0 wks in top 20
  36. #56Kerastaselast wk #33 4 wks in top 20
  37. #57Function of Beautylast wk #47 0 wks in top 20
  38. #58OGXlast wk #58 0 wks in top 20
  39. #59Bondlast wk #62 0 wks in top 20
  40. #60Kevin Murphylast wk #63 0 wks in top 20
  41. #61Camille Roselast wk #73 0 wks in top 20
  42. #62Ouidadlast wk #65 0 wks in top 20
  43. #63CLMlast wk #54 0 wks in top 20
  44. #64Pattern Beautylast wk #75 0 wks in top 20
  45. #65Rôzlast wk #70 0 wks in top 20
  46. #66Elizaveccalast wk #51 0 wks in top 20
  47. #67Sebastianlast wk #64 0 wks in top 20
  48. #68Philip Blast wk #66 0 wks in top 20
  49. #69Kristin Esslast wk #67 0 wks in top 20
  50. #70Act+Acrelast wk #76 0 wks in top 20
  51. #71Dysonlast wk #69 0 wks in top 20
  52. #72Coco & Evelast wk #68 0 wks in top 20
  53. #73Hasklast wk #72 0 wks in top 20
  54. #74Drybarlast wk — 0 wks in top 20
  55. #75Philip Kingsleylast wk #74 5 wks in top 20
  56. #76Unovelast wk #77 0 wks in top 20
  57. #77Nutrafollast wk #81 0 wks in top 20
  58. #78CosRXlast wk #79 0 wks in top 20
  59. #79Kenralast wk #80 0 wks in top 20
  60. #80Proselast wk #82 0 wks in top 20
  61. #81Paul Mitchelllast wk #71 0 wks in top 20
  62. #82Design Essentialslast wk #84 0 wks in top 20
  63. #83Rahualast wk #86 0 wks in top 20
  64. #84Curlsmithlast wk #78 0 wks in top 20
  65. #85Mise en Scènelast wk #87 0 wks in top 20
  66. #86L’Oreallast wk #59 0 wks in top 20
  67. #87Ceremonialast wk #83 0 wks in top 20
  68. #88Malibulast wk — 0 wks in top 20
  69. #89Mes°last wk — 0 wks in top 20
  70. #90Rizos Curlslast wk — 0 wks in top 20
  71. #91L'Oreal Parislast wk #88 0 wks in top 20
  72. #92Suavelast wk #91 0 wks in top 20
  73. #93Cantulast wk #92 0 wks in top 20
  74. #94Ethiquelast wk #94 0 wks in top 20
  75. #95JVNlast wk #96 0 wks in top 20
  76. #96Biosilklast wk #90 0 wks in top 20
  77. #97Bread Beauty Supplylast wk #98 0 wks in top 20
  78. #98Miellelast wk #99 0 wks in top 20
  79. #99Bouclèmelast wk #100 0 wks in top 20
  80. #100California Naturalslast wk — 0 wks in top 20

The monthly check covers products; a brand is marked “Passes the check” only when its products here pass. See the product check → ?

The AI panel ?

Where the AIs disagree.

Each AI’s place for the top 10, in its own answer this week. Rows in chart order; an empty cell: not named this week.well above the other AIs well below not named this week ?
Place on this chartProductChatGPTClaudeGeminiAI ModeGrokPerplexityNamed by
#1Intense Hydrating Mask745311, well below the others5/6
#2Leave-In Molecular Repair Hair Mask1220, well below the others14/6
#3Don't Despair Repair Deep Conditioning Mask362/6
#4No. 8 Bond Intense Moisture Mask222/6
#5Soulfood Nourishing Mask8, well below the others443/6
#6No. 3 Hair Perfector212/6
#7Gold Lust Transformative Masque24, well below the others3, well above the others73/6
#8Acidic Bonding Concentrate Intensive Treatment772/6
#9Honey Gloss Ceramide Therapy Hair Mask24, well below the others1, well above the others2/6
#10Smooth Gloss Treatment Mask51/6

Further down: Grok’s #1 No. 8.3 Bond Intense Moisture Mask (#61 on this chart)Gemini’s #1 Nutritious Masquintense Deep Treatment Mask (#62 on this chart)

The AI panel ?

Where the AIs disagree.

Each AI’s place for the top 10 brands and each AI’s own #1: where it put the brand’s highest-placed product this week. Rows in chart order; an empty cell: not named this week.well above the other AIs well below not named this week ?
Place on this chartBrandChatGPTClaudeGeminiAI ModeGrokPerplexityNamed by
#1Olaplex2122186/6
#2Briogeo636495/6
#3Moroccanoil74535116/6
#4K181220, well below the others1226/6
#5Amika813441566/6
#6Kérastase451124/6
#7Redken97734/6
#8Living Proof11, well below the others88826, well below the others5/6
#9SheaMoisture1716157, well above the others27, well below the others5/6
#10Pureology19, well below the others11115, well above the others4/6
Each AI’s #1 further down this chart
#13Gisou, Perplexity’s #124, well below the others12131, well above the others4/6

The monthly check · October 2026 ?

Where people agree with AI.

10 of the top 20 checked · No product in the top 20 fails the check, and none sits much lower with people than with the AI.

  1. Amika Soulfood Nourishing MaskPasses the checkAI saysChart place#5named by 3 of 6People sayBuyers4.6/510,652 ratingsVideo reviews4.5/55 videos123
  2. SheaMoisture Manuka Honey & Mafura Oil Intensive Hydration Hair MasquePasses the checkAI saysChart place#12named by 3 of 6People sayBuyers4.7/510,792 ratings

See all checked products in the chart ↓ ?

Reviews by people · YouTube and TikTok ?

The reviews behind the chart.

20 review videos · one shown per product

4 more reviewsFewer reviews

Short clips TikTok

5 clips · 1.6M views

2 more clips0 more clipsFewer clips

The data behind this chart ?

What this ranking stands on.

From the AI panel 122 AI answers over 22 weeks from 6 assistants

From people

  • Buyer ratings167,578
  • Review videos29
  • Owner threads8
  • Press outlets5
  • Recall checks18

Before you buy

Questions buyers ask.

  • Who is #1 for “Best Hair Masks”, and for how long?

    Moroccanoil Intense Hydrating Mask is the #1 product this week, and has been #1 for 7 of the last 19 weeks. Olaplex is the #1 brand, #1 for 12 of those weeks.

  • What changed on this chart in the last four weeks?

    9 of the top 20 products were not in the top 20 four weeks ago. The #1 then was Olaplex No. 8 Bond Intense Moisture Mask; it is #4 now. Among brands, 3 new names joined the top 20.

  • Do buyers, reviewers, owners and the press agree with the AI?

    10 of the top 20 were checked in October 2026: none fails the check, and people place none much lower than the AI does. 2 pass the check: people back them.

Data as of November 2 ?

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New #1s, debuts and the picks that fail the check, from every chart. We will write only when there is news.