The buyer question · week of Nov 2 – 8

Best Shaving Cream Brands Ranking

Named by AI, refreshed weekly.

Evidence behind the chart ?

AI panel6 assistantsasked this question every week
Brands onlyMakers, not modelsAI assistants answer this question with brand names, so the chart lists brands. ?

The weekly chart ?

The top 20 brands right now.

Brand chart

Current race ?

This week ?

Proraso holds #1.

#1 in 8 of the last 19 weeks

1 debut1 back2 out

All 21 moves ↓

Tap a card for each AI’s place and other charts.

#BrandPlace by weekLast weekWeeks in top 20Top-20 weeks
  1. #1same place as last weekProrasoAlso #6 Best Beard Oils · #8 GroomingLast week #1 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#1
    2. Claude#1
    3. Gemini#2
    4. AI Mode#4
    5. Grok#3
    6. Perplexity#1

    named by 6/6

    Where each AI put its first product. The card’s #1 is the 4-week average.

    Where Proraso is strong · top 20 ?

    Search Google for Proraso shaving creams
  2. #2same place as last weekCremoAlso #4 Best Beard Oils · #10 GroomingLast week #2 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#3
    2. Claude#7
    3. Gemini#7
    4. AI Mode#3
    5. Grok#4
    6. Perplexity#4

    named by 6/6

    Where each AI put its first product. The card’s #2 is the 4-week average.

    Where Cremo is strong · top 20 ?

    Search Google for Cremo shaving creams
  3. #3same place as last weekTaylor of Old Bond StreetAlso #18 GroomingLast week #3 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#2
    2. Claude#3
    3. Gemini#1
    4. AI Modenot named
    5. Grok#6
    6. Perplexity#7

    named by 5/6

    Where each AI put its first product. The card’s #3 is the 4-week average.

    Where Taylor of Old Bond Street is strong · top 20 ?

    Search Google for Taylor of Old Bond Street shaving creams
  4. #4same place as last weekJack BlackAlso #3 Best Beard Oils · #3 Best Shampoo for Men · +4Last week #4 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#5
    2. Claude#18
    3. Gemini#3
    4. AI Mode#1
    5. Grok#7
    6. Perplexity#3

    named by 6/6

    Where each AI put its first product. The card’s #4 is the 4-week average.

    Where Jack Black is strong · top 20 ?

    Search Google for Jack Black shaving creams
  5. #5up 1 place since last weekThe Art of ShavingAlso #16 Best Beard Oils · #19 GroomingLast week #6 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#6
    2. Claude#19
    3. Gemini#6
    4. AI Modenot named
    5. Grok#12
    6. Perplexity#25

    named by 5/6

    Where each AI put its first product. The card’s #5 is the 4-week average.

    Where The Art of Shaving is strong · top 20 ?

    Search Google for The Art of Shaving shaving creams
  6. #6down 1 place since last weekTruefitt & HillLast week #5 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#20
    2. Claude#5
    3. Gemini#4
    4. AI Modenot named
    5. Grok#20
    6. Perplexitynot named

    named by 4/6

    Where each AI put its first product. The card’s #6 is the 4-week average.

    Search Google for Truefitt & Hill shaving creams
  7. #7same place as last weekKiehl'sAlso #1 Best Men's Face Moisturiser · #7 Skincare · +4Last week #7 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#4
    2. Claude#28
    3. Gemini#20
    4. AI Modenot named
    5. Grok#8
    6. Perplexity#11

    named by 5/6

    Where each AI put its first product. The card’s #7 is the 4-week average.

    Where Kiehl's is strong · top 20 ?

    Search Google for Kiehl's shaving creams
  8. #8same place as last weekGilletteAlso #1 Best Razors for Sensitive Skin · #4 Grooming · +4Last week #8 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#8
    2. Claude#12
    3. Gemininot named
    4. AI Modenot named
    5. Grok#1
    6. Perplexitynot named

    named by 3/6

    Where each AI put its first product. The card’s #8 is the 4-week average.

    Where Gillette is strong · top 20 ?

    Search Google for Gillette shaving creams
  9. #9same place as last weekHarry'sAlso #4 Best Razors for Sensitive Skin · #6 Best Deodorants for Men · +2Last week #9 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#9
    2. Claude#29
    3. Gemini#17
    4. AI Modenot named
    5. Grok#5
    6. Perplexity#9

    named by 5/6

    Where each AI put its first product. The card’s #9 is the 4-week average.

    Where Harry's is strong · top 20 ?

    Search Google for Harry's shaving creams
  10. #10up 1 place since last weekAveenoAlso #5 Best Cleansers for Sensitive Skin · #9 Best Moisturizers for Dry Skin · +4Last week #11 · 11 weeks in top 20

    AI places · this week ?

    1. GPT#28
    2. Claude#16
    3. Gemininot named
    4. AI Mode#2
    5. Grok#17
    6. Perplexity#16

    named by 5/6

    Where each AI put its first product. The card’s #10 is the 4-week average.

    Where Aveeno is strong · top 20 ?

    Search Google for Aveeno shaving creams
  11. #11up 1 place since last weekNivea MenAlso #10 Best Men's Face MoisturiserLast week #12 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#7
    2. Claude#17
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexity#10

    named by 3/6

    Where each AI put its first product. The card’s #11 is the 4-week average.

    Where Nivea Men is strong · top 20 ?

    Search Google for Nivea Men shaving creams
  12. #12down 2 places since last weekGeo F. TrumperLast week #10 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#16
    2. Claudenot named
    3. Gemini#5
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 2/6

    Where each AI put its first product. The card’s #12 is the 4-week average.

    Search Google for Geo F. Trumper shaving creams
  13. #13up 1 place since last weekBarbasolLast week #14 · 17 weeks in top 20

    AI places · this week ?

    1. GPT#30
    2. Claude#10
    3. Gemininot named
    4. AI Modenot named
    5. Grok#16
    6. Perplexitynot named

    named by 3/6

    Where each AI put its first product. The card’s #13 is the 4-week average.

    Search Google for Barbasol shaving creams
  14. #14down 1 place since last weekCastleLast week #13 · 7 weeks in top 20

    AI places · this week ?

    1. GPT#22
    2. Claudenot named
    3. Gemini#15
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 2/6

    Where each AI put its first product. The card’s #14 is the 4-week average.

    Search Google for Castle shaving creams
  15. #15up 4 places since last weekVanicreamAlso #2 Best Cleansers for Sensitive Skin · #3 Best Moisturizers for Dry Skin · +4Last week #19 · 2 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexity#5

    named by 1/6

    Where each AI put its first product. The card’s #15 is the 4-week average.

    Where Vanicream is strong · top 20 ?

    Search Google for Vanicream shaving creams
  16. #16same place as last weekEdwin JaggerAlso #11 Best Razors for Sensitive SkinLast week #16 · 19 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemini#10
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 1/6

    Where each AI put its first product. The card’s #16 is the 4-week average.

    Where Edwin Jagger is strong · top 20 ?

    Search Google for Edwin Jagger shaving creams
  17. #17up 1 place since last weekUrsa MajorAlso #15 Best Men's Face MoisturiserLast week #18 · 5 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemininot named
    4. AI Modenot named
    5. Grok#29
    6. Perplexity#18

    named by 2/6

    Where each AI put its first product. The card’s #17 is the 4-week average.

    Where Ursa Major is strong · top 20 ?

    Search Google for Ursa Major shaving creams
  18. #18up 2 places since last weekBulldogAlso #11 Best Men's Face Moisturiser · #20 Best Beard OilsLast week #20 · 14 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemini#18
    4. AI Modenot named
    5. Grok#9
    6. Perplexitynot named

    named by 2/6

    Where each AI put its first product. The card’s #18 is the 4-week average.

    Where Bulldog is strong · top 20 ?

    Search Google for Bulldog shaving creams
  19. #19up 3 places since last weekNiveaRe-entryAlso #12 Best Lip BalmsLast week #22 · 4 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemininot named
    4. AI Modenot named
    5. Grok#2
    6. Perplexitynot named

    named by 1/6

    Where each AI put its first product. The card’s #19 is the 4-week average.

    Where Nivea is strong · top 20 ?

    Search Google for Nivea shaving creams
  20. #20up 7 places since last weekC.O. BigelowDebutLast week #27 · 1 week in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemini#29
    4. AI Modenot named
    5. Groknot named
    6. Perplexity#6

    named by 2/6

    Where each AI put its first product. The card’s #20 is the 4-week average.

    Search Google for C.O. Bigelow shaving creams

Dropped out of the top 20 ?

Show places 21–100Hide places 21–100
  1. #21D.R. Harrislast wk #17 14 wks in top 20
  2. #22Pacific Shaving Companylast wk #15 15 wks in top 20
  3. #23Every Man Jacklast wk #24 12 wks in top 20
  4. #24Billielast wk #28 0 wks in top 20
  5. #25Murdock Londonlast wk #32 0 wks in top 20
  6. #26Edgelast wk #30 0 wks in top 20
  7. #27Parkerlast wk #25 0 wks in top 20
  8. #28Jackfirlast wk #26 4 wks in top 20
  9. #29Speicklast wk #21 0 wks in top 20
  10. #30GEOlast wk #29 0 wks in top 20
  11. #31TOBSlast wk #31 0 wks in top 20
  12. #32Acqua di Parmalast wk #37 3 wks in top 20
  13. #33Flamingolast wk #33 0 wks in top 20
  14. #34D.R. Harris & Colast wk #43 0 wks in top 20
  15. #35Eoslast wk #23 5 wks in top 20
  16. #36Mitchell’s Wool Fatlast wk #34 0 wks in top 20
  17. #37Bevellast wk #36 3 wks in top 20
  18. #38Dr. Squatchlast wk #35 0 wks in top 20
  19. #39Williamslast wk #40 0 wks in top 20
  20. #40Mühlelast wk #41 0 wks in top 20
  21. #41Duke Cannonlast wk #52 2 wks in top 20
  22. #42Bulldog Skincarelast wk #69 0 wks in top 20
  23. #43Supplylast wk #48 1 wk in top 20
  24. #44Tabaclast wk #38 0 wks in top 20
  25. #45Brickelllast wk #47 0 wks in top 20
  26. #46Baxter of Californialast wk #45 11 wks in top 20
  27. #47Malin + Goetzlast wk #39 0 wks in top 20
  28. #48Perricone MDlast wk #44 0 wks in top 20
  29. #49OMEGAlast wk #55 0 wks in top 20
  30. #50Stirling Soap Colast wk #56 1 wk in top 20
  31. #51Clubmanlast wk #53 0 wks in top 20
  32. #52Pré de Provencelast wk #58 0 wks in top 20
  33. #53Cellalast wk #62 0 wks in top 20
  34. #54Anthonylast wk #42 0 wks in top 20
  35. #55Clinique for Menlast wk #65 0 wks in top 20
  36. #56Oars + Alpslast wk #59 0 wks in top 20
  37. #57Barrister and Mannlast wk #60 0 wks in top 20
  38. #58Skintimatelast wk #61 0 wks in top 20
  39. #59Noblelast wk #63 0 wks in top 20
  40. #60Simpsonlast wk #51 0 wks in top 20
  41. #61Musgo Reallast wk #57 3 wks in top 20
  42. #62Pacific Shavinglast wk — 2 wks in top 20
  43. #63Dollar Shave Clublast wk #100 0 wks in top 20
  44. #64Dr. K Soap Companylast wk #64 0 wks in top 20
  45. #65Palmolivelast wk #66 0 wks in top 20
  46. #66TOOBSlast wk #67 0 wks in top 20
  47. #67L'Occitanelast wk #46 4 wks in top 20
  48. #68Cliniquelast wk #50 0 wks in top 20
  49. #69Cade by L'Occitanelast wk #72 0 wks in top 20
  50. #70Cetaphillast wk — 0 wks in top 20
  51. #71Muhlelast wk #74 0 wks in top 20
  52. #72Van der Hagenlast wk #49 0 wks in top 20
  53. #73L'Occitane en Provencelast wk #78 0 wks in top 20
  54. #74Captain Fawcettlast wk #79 0 wks in top 20
  55. #75American Crewlast wk — 0 wks in top 20
  56. #76Mama Bearlast wk — 0 wks in top 20
  57. #77CeraVelast wk #83 0 wks in top 20
  58. #78Zingari Manlast wk #80 0 wks in top 20
  59. #79Penhaligon'slast wk #84 0 wks in top 20
  60. #80The Body Shoplast wk #99 0 wks in top 20
  61. #81Molton Brownlast wk #75 0 wks in top 20
  62. #82Colonel Conklast wk — 0 wks in top 20
  63. #83Dove Men+Carelast wk #85 0 wks in top 20
  64. #84Declaration Groominglast wk #86 0 wks in top 20
  65. #85Brickell Men's Productslast wk #90 0 wks in top 20
  66. #86Moonlast wk #91 0 wks in top 20
  67. #87Fulton & Roarklast wk #92 0 wks in top 20
  68. #88LEAlast wk #93 0 wks in top 20
  69. #89Czech & Speakelast wk #89 0 wks in top 20
  70. #90Acca Kappalast wk #87 0 wks in top 20
  71. #91Arkolast wk #94 0 wks in top 20
  72. #92Kiss My Facelast wk #96 0 wks in top 20
  73. #93Furlast wk #88 0 wks in top 20
  74. #94Weledalast wk — 0 wks in top 20
  75. #95Pre de Provencelast wk #97 0 wks in top 20
  76. #96Edgewelllast wk — 0 wks in top 20
  77. #97Lab Serieslast wk #81 1 wk in top 20
  78. #98Luminlast wk — 0 wks in top 20
  79. #99Tom Fordlast wk — 0 wks in top 20
  80. #100Wilkinson Swordlast wk — 0 wks in top 20

The monthly check covers products, not brands. ?

The AI panel ?

Where the AIs disagree.

Each AI’s place for the top 10 brands: where it put the brand’s highest-placed product this week. Rows in chart order; an empty cell: not named this week.well above the other AIs well below not named this week ?
Place on this chartBrandChatGPTClaudeGeminiAI ModeGrokPerplexityNamed by
#1Proraso1124316/6
#2Cremo3773446/6
#3Taylor of Old Bond Street231675/6
#4Jack Black518, well below the others31, well above the others7, well below the others36/6
#5The Art of Shaving6, well above the others19, well below the others6, well above the others1225, well below the others5/6
#6Truefitt & Hill20, well below the others5, well above the others4, well above the others20, well below the others4/6
#7Kiehl's4, well above the others28, well below the others20, well below the others8, well above the others115/6
#8Gillette81213/6
#9Harry's929, well below the others17, well below the others5, well above the others95/6
#10Aveeno28, well below the others162, well above the others17165/6

Before you buy

Questions buyers ask.

  • Who is #1 for “Best Shaving Creams”, and for how long?

    Proraso is the #1 brand this week, and has been #1 for 8 of the last 19 weeks.

  • What changed on this chart in the last four weeks?

    5 of the top 20 brands were not in the top 20 four weeks ago. The #1 then was Cremo; it is #2 now.

Data as of November 2 ? 123 AI answers over 22 weeks from 6 assistants ?

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New #1s, debuts and the picks that fail the check, from every chart. We will write only when there is news.