The buyer question · week of Nov 2 – 8

Best Toothpastes for Sensitive Teeth Ranking

Picked by AI, checked by people.

The weekly chart ?

The top 20 products brands right now.

Product chart

Current race ?

This week ?

Sensodyne Pronamel Intensive Enamel Repair holds #1.

#1 in 7 of the last 19 weeks

2 backbiggest climb 122 out

All 29 moves ↓

Tap a card for each AI’s place and the monthly check.

#ProductPlace by weekLast weekWeeks in top 20Top-20 weeks
  1. #1same place as last weekPronamel Intensive Enamel RepairSensodyneAlso #7 Oral CareLast week #1 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#2
    2. Claude#1
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 2/6

    The card’s #1 is the 4-week average.

    People · October 2026 check ?

    • Buyers’ rating4.63,945 ratings · Sep 2026

    Watch · YouTube ?

    Sensodyne Pronamel Intensive Enamel Repair Toothpaste for Sensitive TeethYouTube: Scotts Honest Reviews · 23.9K views · Sep 2021

    Also in the top 20 of ?

    Search Google for Sensodyne Pronamel Intensive Enamel Repair
  2. #2same place as last weekRapid ReliefSensodyneAlso #17 Oral CareLast week #2 · 18 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemininot named
    4. AI Mode#2
    5. Groknot named
    6. Perplexitynot named

    named by 1/6

    The card’s #2 is the 4-week average.

    People · October 2026 check ?

    • Buyers’ rating3.859 ratings · Oct 2026
    • Score read from review videos4.0/5read from 5 videos · Oct 2026 ? 123

    Watch · YouTube ?

    Sensodyne Rapid Relief Toothpaste | Excellent Product!!! | It Worked!YouTube: Dr. Kim Townsel · 96.3K views · Mar 2018

    Also in the top 20 of ?

    Search Google for Sensodyne Rapid Relief
  3. #3up 3 places since last weekSensitive Prevent & RepairColgatenot checkedLast week #6 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#8
    2. Claudenot named
    3. Gemininot named
    4. AI Mode#1
    5. Groknot named
    6. Perplexity#14

    named by 3/6

    The card’s #3 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Colgate Sensitive Prevent & Repair
  4. #4down 1 place since last weekComplete ProtectionSensodynenot checkedLast week #3 · 11 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claude#4
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 1/6

    The card’s #4 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Sensodyne Complete Protection
  5. #5down 1 place since last weekPronamel Gentle WhiteningSensodyneAlso #4 Best Whitening Toothpastes · #5 Oral CareLast week #4 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#6
    2. Claudenot named
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexity#10

    named by 2/6

    The card’s #5 is the 4-week average.

    People · October 2026 check ?

    • Score read from review videos4.0/5read from 3 videos · Oct 2026 ? 123
    • Press0/4outlets recommend · 0 with more cons than pros · Jul 2026
    Evidence
    Check evidence
    Frozen October 29, 2026
    Press · 4 publications

    Watch · YouTube ?

    Sensodyne Pronamel Gentle Whitening Enamel Toothpaste for Sensitive Teeth - 4 Ounces (Pack of 3)YouTube: Rane · 13.5K views · Oct 2023

    Also in the top 20 of ?

    Search Google for Sensodyne Pronamel Gentle Whitening
  6. #6down 1 place since last weekRapid Relief Sensitive ToothpasteTom's of MaineLast week #5 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#17
    2. Claudenot named
    3. Gemini#10
    4. AI Modenot named
    5. Grok#9
    6. Perplexitynot named

    named by 3/6

    The card’s #6 is the 4-week average.

    People · October 2026 check ?

    • Buyers’ rating4.5175 ratings · Jun 2026
    • Score read from review videos4.3/5read from 2 videos · Oct 2026 ? 12

    Watch · YouTube ?

    Tom's Rapid Relief Sensitive Toothpaste (fluoride free)YouTube: Ratings & Reviews Channel ! · 933 views · Oct 2019
    Search Google for Tom's of Maine Rapid Relief Sensitive Toothpaste
  7. #7up 2 places since last weekComplete Protection ToothpasteSensodyneLast week #9 · 14 weeks in top 20

    AI places · this week ?

    1. GPT#5
    2. Claudenot named
    3. Gemini#3
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 2/6

    The card’s #7 is the 4-week average.

    People · October 2026 check ?

    • Buyers’ rating4.3851 ratings · Oct 2026

    Watch · YouTube ?

    Sensodyne complete protection toothpaste reviewYouTube: afterva - Oral Health Library · 20.3K views · Oct 2024
    Search Google for Sensodyne Complete Protection Toothpaste
  8. #8down 1 place since last weekPronamel Active Shield ToothpasteSensodynenot checkedLast week #7 · 8 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemini#2
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 1/6

    The card’s #8 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Sensodyne Pronamel Active Shield Toothpaste
  9. #9down 1 place since last weekRapid Relief ToothpasteSensodynenot checkedLast week #8 · 15 weeks in top 20

    AI places · this week ?

    1. GPT#4
    2. Claudenot named
    3. Gemini#1
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 2/6

    The card’s #9 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Sensodyne Rapid Relief Toothpaste
  10. #10up 1 place since last weekRepair & Protect WhiteningSensodyneLast week #11 · 14 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claude#3
    3. Gemininot named
    4. AI Modenot named
    5. Grok#28
    6. Perplexitynot named

    named by 2/6

    The card’s #10 is the 4-week average.

    People · October 2026 check ?

    • Buyers’ rating4.13,096 ratings · Oct 2026
    Search Google for Sensodyne Repair & Protect Whitening
  11. #11down 1 place since last weekExtra WhiteningSensodyneMonthly check: Passes the checkLast week #10 · 13 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claude#5
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 1/6

    The card’s #11 is the 4-week average.

    People · October 2026 check ?

    • Passes the check · video reviews and the press rate it highly ?
    • Score read from review videos4.3/5read from 2 videos · Oct 2026 ? 12
    • Press7/7outlets recommend · 0 with more cons than pros · Jul 2026
    Evidence
    Check evidence
    Frozen October 29, 2026
    Press · 7 publications
    • ByrdieRecommends · Date not savedOriginal
    • Good HousekeepingRecommends · Date not savedOriginal
    • AllureRecommends · Date not savedOriginal
    • Bon Appétit: Recipes, Cooking, Entertaining, Restaurants | BRecommends · Date not savedOriginal
    • CNETRecommends · Date not savedOriginal
    • ForbesRecommends · Date not savedOriginal
    • New York MagazineRecommends · Date not savedOriginal

    Watch · YouTube ?

    Sensodyne Maximum Strength Toothpaste, Extra Whitening REVIEWYouTube: RealBeautiful Beauty · 7.3K views · Oct 2018
    Search Google for Sensodyne Extra Whitening
  12. #12same place as last weekSensitive Pro-Relief Enamel RepairColgatenot checkedLast week #12 · 7 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claude#9
    3. Gemininot named
    4. AI Modenot named
    5. Grok#4
    6. Perplexitynot named

    named by 2/6

    The card’s #12 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Colgate Sensitive Pro-Relief Enamel Repair
  13. #13up 2 places since last weekSensitive Pro-Relief WhiteningColgatenot checkedLast week #15 · 13 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claude#10
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 1/6

    The card’s #13 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Colgate Sensitive Pro-Relief Whitening
  14. #14up 12 places since last weekSensitive Complete ProtectionColgateRe-entryBiggest climbLast week #26 · 10 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemininot named
    4. AI Modenot named
    5. Grok#5
    6. Perplexity#15

    named by 2/6

    The card’s #14 is the 4-week average.

    People · October 2026 check ?

    • Buyers’ rating4.52,586 ratings · Oct 2026
    • Score read from review videos4.0/5read from 2 videos · Oct 2026 ? 12

    Watch · YouTube ?

    Colgate Sensitive Complete Protection Toothpaste #colgate #sensitive #toothpasteYouTube: Computer Pal Inc · 121 views · May 2026
    Search Google for Colgate Sensitive Complete Protection
  15. #15down 2 places since last weekSensitivity & GumSensodynenot checkedLast week #13 · 2 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 0/6

    The card’s #15 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Sensodyne Sensitivity & Gum
  16. #16down 2 places since last weekRapid Relief WhiteningSensodynenot checkedLast week #14 · 11 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claude#2
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 1/6

    The card’s #16 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Sensodyne Rapid Relief Whitening
  17. #17down 1 place since last weekSensitive Pro-Relief Complete Protection ToothpasteColgatenot checkedLast week #16 · 3 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 0/6

    The card’s #17 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Colgate Sensitive Pro-Relief Complete Protection Toothpaste
  18. #18up 5 places since last weekPro-Health Sensitive & Enamel ShieldCrestRe-entrynot checkedLast week #23 · 7 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claude#14
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 1/6

    The card’s #18 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Crest Pro-Health Sensitive & Enamel Shield
  19. #19down 1 place since last weekFresh & MintSensodynenot checkedLast week #18 · 3 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claude#6
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 1/6

    The card’s #19 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Sensodyne Fresh & Mint
  20. #20down 3 places since last weekSensitive Complete Protection ToothpasteColgatenot checkedLast week #17 · 15 weeks in top 20

    AI places · this week ?

    1. GPT#9
    2. Claudenot named
    3. Gemininot named
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 1/6

    The card’s #20 is the 4-week average.

    Not in the October 2026 check ?

    Search Google for Colgate Sensitive Complete Protection Toothpaste

Dropped out of the top 20 ?

Show places 21–100Hide places 21–100
  1. #21Clinical Repair Fresh CleanSensodyne · last wk #25 0 wks in top 20
  2. #22Clinical WhiteSensodyne · last wk #20 3 wks in top 20
  3. #23Enamel Saver ToothpasteSquigle · last wk #19 1 wk in top 20
  4. #24Clinical Repair Fresh Clean ToothpasteSensodyne · last wk #22 5 wks in top 20
  5. #25C ToothpasteBiomin · last wk #34 0 wks in top 20
  6. #26Clinical Repair Whiten & ShineSensodyne · last wk #33 5 wks in top 20
  7. #27Rapid Relief Extra Fresh ToothpasteSensodyne · last wk #29 4 wks in top 20
  8. #28Enamel Health Sensitive ToothpasteColgate · last wk — 0 wks in top 20
  9. #29Gum & Sensitivity ToothpasteCrest · last wk #21 4 wks in top 20
  10. #30Nourish Gum CareSensodyne · last wk — 0 wks in top 20
  11. #31Clinical White Stain ProtectorSensodyne · last wk #28 0 wks in top 20
  12. #32Pro-Health Sensitive + Enamel Shield ToothpasteCrest · last wk — 0 wks in top 20
  13. #33Rapid Relief Extra FreshSensodyne · last wk #37 0 wks in top 20
  14. #34Sensitive Care Baking Soda ToothpasteArm & Hammer · last wk #31 0 wks in top 20
  15. #35Sensitive Teeth & GumsArm & Hammer · last wk #92 1 wk in top 20
  16. #36Clinical White ToothpasteSensodyne · last wk #84 1 wk in top 20
  17. #37Pronamel Daily ProtectionSensodyne · last wk #35 2 wks in top 20
  18. #38Repair & Protect Deep CleanSensodyne · last wk — 0 wks in top 20
  19. #39Extra Whitening ToothpasteSensodyne · last wk #38 4 wks in top 20
  20. #40Pro-Health Gum and SensitivityCrest · last wk — 0 wks in top 20
  21. #41Pronamel Multi ActionSensodyne · last wk — 0 wks in top 20
  22. #42Rapid Relief Extra WhiteningSensodyne · last wk — 0 wks in top 20
  23. #43Enamel Strengthening and Sensitivity ToothpasteBurt's Bees · last wk — 0 wks in top 20
  24. #44Colgate Sensitive WhiteningColgate · last wk #24 0 wks in top 20
  25. #45Enamel Care SensitiveArm & Hammer · last wk #66 0 wks in top 20
  26. #46Gum and Sensitivity ToothpasteCrest · last wk — 1 wk in top 20
  27. #47Sensitive Instant ReliefColgate · last wk #43 0 wks in top 20
  28. #48Sensitive Enamel Health ToothpasteColgate · last wk #44 0 wks in top 20
  29. #49Pronamel Daily Protection ToothpasteSensodyne · last wk — 0 wks in top 20
  30. #50TheraBreath Sensitive ToothpasteTheraBreath · last wk — 0 wks in top 20
  31. #51Repair & Protect Whitening ToothpasteSensodyne · last wk #27 7 wks in top 20
  32. #52Gum and SensitivityCrest · last wk #30 0 wks in top 20
  33. #53Pronamel (Best for Enamel Protection)Sensodyne · last wk #45 0 wks in top 20
  34. #54Sensitive Maximum StrengthColgate · last wk — 4 wks in top 20
  35. #55Repair & Protect 2026 AdvancedSensodyne · last wk #46 0 wks in top 20
  36. #56Repair & Protect with NovaMinSensodyne · last wk #49 0 wks in top 20
  37. #57Rapid Relief (Best for Fast Action)Sensodyne · last wk #47 0 wks in top 20
  38. #58Rapid Relief Max StrengthSensodyne · last wk #48 0 wks in top 20
  39. #59Gum and Sensitivity Gentle WhiteningCrest · last wk — 0 wks in top 20
  40. #60Gum Detoxify + SensitivityCrest · last wk — 0 wks in top 20
  41. #61Sensitivity & Gum ToothpasteSensodyne · last wk — 0 wks in top 20
  42. #62Repair & Protect OriginalSensodyne · last wk — 0 wks in top 20
  43. #63Sensitive Pro-Relief 2025 MaxColgate · last wk #50 0 wks in top 20
  44. #64Pro-Health Gum and Sensitive Toothpaste 4.8 ozCrest · last wk #51 0 wks in top 20
  45. #65Sensitive Pro-Relief Enamel Repair 2025Colgate · last wk #52 0 wks in top 20
  46. #66Sensitive + Whitening Nano-HydroxyapatiteDavids · last wk — 0 wks in top 20
  47. #67Repair & Protect Deep RepairSensodyne · last wk #54 0 wks in top 20
  48. #68Gum & Sensitivity 2026 ClinicalCrest · last wk #55 0 wks in top 20
  49. #69Sensitivity & Gum Protection 3DCrest · last wk #56 0 wks in top 20
  50. #70Sensitive Whitening ToothpasteColgate · last wk — 5 wks in top 20
  51. #71Pro-Health Sensitive Shield ToothpasteCrest · last wk #59 0 wks in top 20
  52. #72Sensitive Pro-Relief Clinical RepairColgate · last wk #58 0 wks in top 20
  53. #73Rapid Relief 2026 ExtraSensodyne · last wk #60 0 wks in top 20
  54. #74Clinical White Stain ProtectionSensodyne · last wk #62 0 wks in top 20
  55. #75Enamel Health Sensibly Smooth ToothpasteColgate · last wk #64 0 wks in top 20
  56. #76Sensitivity & Gum AdvancedCrest · last wk #65 0 wks in top 20
  57. #77Repair & Protect Advanced 2026Sensodyne · last wk #32 2 wks in top 20
  58. #78Repair & Protect AdvancedSensodyne · last wk #71 1 wk in top 20
  59. #79Repair & Protect ToothpasteSensodyne · last wk #67 0 wks in top 20
  60. #80Enamel Health Sensodyne AlternativeColgate · last wk #68 0 wks in top 20
  61. #81Sensitive 2026 CleanArm & Hammer · last wk #69 0 wks in top 20
  62. #82Ela Mint Nano-Hydroxyapatite ToothpasteBoka · last wk #40 0 wks in top 20
  63. #83Sensitivity & Gum Clean & FreshSensodyne · last wk — 0 wks in top 20
  64. #84Gum & SensitivityCrest · last wk #76 1 wk in top 20
  65. #85Pronamel Intensive Enamel 2026Sensodyne · last wk #77 0 wks in top 20
  66. #86Zendium Sensitive ToothpasteZendium · last wk — 0 wks in top 20
  67. #87Pronamel Clinical Enamel StrengthSensodyne · last wk — 0 wks in top 20
  68. #88Repair and Protect Whitening ToothpasteSensodyne · last wk — 0 wks in top 20
  69. #89Rapid Relief Extra StrengthSensodyne · last wk #85 0 wks in top 20
  70. #90Repair & Protect Deep Repair ToothpasteSensodyne · last wk #86 0 wks in top 20
  71. #91Repair & ProtectSensodyne · last wk #83 2 wks in top 20
  72. #92Clinical Repair Whiten & Shine ToothpasteSensodyne · last wk #81 2 wks in top 20
  73. #93Sensitivity Relief Fluoride ToothpasteHello · last wk #95 10 wks in top 20
  74. #94Sensodyne Clinical Repair ToothpasteSensodyne · last wk #87 0 wks in top 20
  75. #95Sensitive Pro-Relief Mint ToothpasteColgate · last wk #90 0 wks in top 20
  76. #96Pro-Health Gum & Sensitivity ToothpasteCrest · last wk #91 0 wks in top 20
  77. #97Sensitive Pro-ReliefColgate · last wk #39 7 wks in top 20
  78. #98Sensitive Pro-Relief ToothpasteColgate · last wk — 0 wks in top 20
  79. #99Deep Clean ToothpasteSensodyne · last wk #96 0 wks in top 20
  80. #100Clinical White Enamel Strengthening ToothpasteSensodyne · last wk #94 0 wks in top 20

Brand chart

Current race ?

This week ?

Sensodyne holds #1.

#1 in 19 of the last 19 weeks

1 debut2 back3 out

All 23 moves ↓

Tap a card for its products here, its price tier and other charts.

#BrandPlace by weekLast weekWeeks in top 20Top-20 weeks
  1. #1same place as last weekSensodyneModels here: #1 Pronamel Intensive Enamel Repair · #2 Rapid Relief · +50Last week #1 · 19 weeks in top 20

    Sensodyne products here ?

    52 products in the top 100 · 12 in the top 20

    1. #1 Pronamel Intensive Enamel RepairBuyers’ rating 4.6 · 3.9K ratings · Sep 2026
    2. #2 Rapid ReliefBuyers’ rating 3.8 · 59 ratings · Oct 2026
    3. #4 Complete Protectionnot checked
    4. #5 Pronamel Gentle WhiteningScore read from review videos: 4.0/5 from video
    5. #7 Complete Protection ToothpasteBuyers’ rating 4.3 · 851 ratings · Oct 2026

    Where Sensodyne is strong · top 20 ?

    Search Google for Sensodyne toothpastes for sensitive teeth
  2. #2same place as last weekColgateModels here: #3 Sensitive Prevent & Repair · #12 Sensitive Pro-Relief Enamel Repair · +18Last week #2 · 19 weeks in top 20

    Colgate products here ?

    20 products in the top 100 · 6 in the top 20

    1. #3 Sensitive Prevent & Repairnot checked
    2. #12 Sensitive Pro-Relief Enamel Repairnot checked
    3. #13 Sensitive Pro-Relief Whiteningnot checked
    4. #14 Sensitive Complete ProtectionBuyers’ rating 4.5 · 2.6K ratings · Oct 2026
    5. #17 Sensitive Pro-Relief Complete Protection Toothpastenot checked

    Where Colgate is strong · top 20 ?

    Search Google for Colgate toothpastes for sensitive teeth
  3. #3same place as last weekCrestModels here: #18 Pro-Health Sensitive & Enamel Shield · #29 Gum & Sensitivity Toothpaste · +13Last week #3 · 19 weeks in top 20

    Crest products here ?

    15 products in the top 100 · 1 in the top 20

    1. #18 Pro-Health Sensitive & Enamel Shieldnot checked
    2. #29 Gum & Sensitivity Toothpastebelow the top 20
    3. #32 Pro-Health Sensitive + Enamel Shield Toothpastebelow the top 20
    4. #40 Pro-Health Gum and Sensitivitybelow the top 20
    5. #46 Gum and Sensitivity Toothpastebelow the top 20

    Where Crest is strong · top 20 ?

    Search Google for Crest toothpastes for sensitive teeth
  4. #4same place as last weekArm & HammerModels here: #34 Sensitive Care Baking Soda Toothpaste · #35 Sensitive Teeth & Gums · +2Last week #4 · 19 weeks in top 20

    Arm & Hammer products here ?

    4 products in the top 100 · 0 in the top 20

    1. #34 Sensitive Care Baking Soda Toothpastebelow the top 20
    2. #35 Sensitive Teeth & Gumsbelow the top 20
    3. #45 Enamel Care Sensitivebelow the top 20
    4. #81 Sensitive 2026 Cleanbelow the top 20

    Where Arm & Hammer is strong · top 20 ?

    Search Google for Arm & Hammer toothpastes for sensitive teeth
  5. #5same place as last weekTom's of MaineModels here: #6 Rapid Relief Sensitive ToothpasteLast week #5 · 19 weeks in top 20

    Tom's of Maine products here ?

    1 product in the top 100 · 1 in the top 20

    1. #6 Rapid Relief Sensitive ToothpasteBuyers’ rating 4.5 · 175 ratings · Jun 2026

    Where Tom's of Maine is strong · top 20 ?

    Search Google for Tom's of Maine toothpastes for sensitive teeth
  6. #6same place as last weekHelloModels here: #93 Sensitivity Relief Fluoride ToothpasteLast week #6 · 19 weeks in top 20

    Hello products here ?

    1 product in the top 100 · 0 in the top 20

    1. #93 Sensitivity Relief Fluoride Toothpastebelow the top 20

    Where Hello is strong · top 20 ?

    Search Google for Hello toothpastes for sensitive teeth
  7. #7same place as last weekParodontaxAlso #13 Best Mouthwashes · #19 Best Whitening ToothpastesLast week #7 · 19 weeks in top 20

    AI places · this week ?

    1. GPT#21
    2. Claude#22
    3. Gemini#14
    4. AI Modenot named
    5. Grok#13
    6. Perplexity#26

    named by 5/6

    Where each AI put its first product. The card’s #7 is the 4-week average.

    Where Parodontax is strong · top 20 ?

    Search Google for Parodontax toothpastes for sensitive teeth
  8. #8up 1 place since last weekBurt's BeesModels here: #43 Enamel Strengthening and Sensitivity ToothpasteLast week #9 · 19 weeks in top 20

    Burt's Bees products here ?

    1 product in the top 100 · 0 in the top 20

    1. #43 Enamel Strengthening and Sensitivity Toothpastebelow the top 20

    Where Burt's Bees is strong · top 20 ?

    Search Google for Burt's Bees toothpastes for sensitive teeth
  9. #9down 1 place since last weekBokaModels here: #82 Ela Mint Nano-Hydroxyapatite ToothpasteLast week #8 · 19 weeks in top 20

    Boka products here ?

    1 product in the top 100 · 0 in the top 20

    1. #82 Ela Mint Nano-Hydroxyapatite Toothpastebelow the top 20

    Where Boka is strong · top 20 ?

    Search Google for Boka toothpastes for sensitive teeth
  10. #10same place as last weekSquigleModels here: #23 Enamel Saver ToothpasteLast week #10 · 10 weeks in top 20

    Squigle products here ?

    1 product in the top 100 · 0 in the top 20

    1. #23 Enamel Saver Toothpastebelow the top 20
    Search Google for Squigle toothpastes for sensitive teeth
  11. #11up 2 places since last weekBiominModels here: #25 C ToothpasteLast week #13 · 15 weeks in top 20

    Biomin products here ?

    1 product in the top 100 · 0 in the top 20

    1. #25 C Toothpastebelow the top 20
    Search Google for Biomin toothpastes for sensitive teeth
  12. #12down 1 place since last weekOral-BAlso #1 Best Electric Toothbrushes · #4 Oral Care · +4Last week #11 · 19 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claude#24
    3. Gemini#24
    4. AI Modenot named
    5. Grok#16
    6. Perplexitynot named

    named by 3/6

    Where each AI put its first product. The card’s #12 is the 4-week average.

    Where Oral-B is strong · top 20 ?

    Search Google for Oral-B toothpastes for sensitive teeth
  13. #13up 4 places since last weekTheraBreathModels here: #50 TheraBreath Sensitive ToothpasteLast week #17 · 9 weeks in top 20

    TheraBreath products here ?

    1 product in the top 100 · 0 in the top 20

    1. #50 TheraBreath Sensitive Toothpastebelow the top 20

    Where TheraBreath is strong · top 20 ?

    Search Google for TheraBreath toothpastes for sensitive teeth
  14. #14up 4 places since last weekBioteneAlso #10 Best MouthwashesLast week #18 · 14 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claude#23
    3. Gemininot named
    4. AI Modenot named
    5. Grok#12
    6. Perplexitynot named

    named by 2/6

    Where each AI put its first product. The card’s #14 is the 4-week average.

    Where Biotene is strong · top 20 ?

    Search Google for Biotene toothpastes for sensitive teeth
  15. #15up 1 place since last weekDavidsModels here: #66 Sensitive + Whitening Nano-HydroxyapatiteLast week #16 · 16 weeks in top 20

    Davids products here ?

    1 product in the top 100 · 0 in the top 20

    1. #66 Sensitive + Whitening Nano-Hydroxyapatitebelow the top 20

    Where Davids is strong · top 20 ?

    Search Google for Davids toothpastes for sensitive teeth
  16. #16down 2 places since last weekJasonAlso #8 Best Anti-Dandruff Shampoos · #18 Best MouthwashesLast week #14 · 5 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemini#22
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 1/6

    Where each AI put its first product. The card’s #16 is the 4-week average.

    Where Jason is strong · top 20 ?

    Search Google for Jason toothpastes for sensitive teeth
  17. #17down 5 places since last weekHimalayaLast week #12 · 9 weeks in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemini#23
    4. AI Modenot named
    5. Groknot named
    6. Perplexitynot named

    named by 1/6

    Where each AI put its first product. The card’s #17 is the 4-week average.

    Search Google for Himalaya toothpastes for sensitive teeth
  18. #18up 7 places since last weekZendiumRe-entryModels here: #86 Zendium Sensitive ToothpasteLast week #25 · 3 weeks in top 20

    Zendium products here ?

    1 product in the top 100 · 0 in the top 20

    1. #86 Zendium Sensitive Toothpastebelow the top 20
    Search Google for Zendium toothpastes for sensitive teeth
  19. #19up 2 places since last weekApagardRe-entryLast week #21 · 13 weeks in top 20

    AI places · this week ?

    1. GPT#29
    2. Claudenot named
    3. Gemini#17
    4. AI Modenot named
    5. Grok#22
    6. Perplexitynot named

    named by 3/6

    Where each AI put its first product. The card’s #19 is the 4-week average.

    Search Google for Apagard toothpastes for sensitive teeth
  20. #20up 2 places since last weekDr. Bronner'sDebutAlso #5 Best Eco-Friendly Cleaning Brands · #18 Cleaning Supplies · +1Last week #22 · 1 week in top 20

    AI places · this week ?

    1. GPTnot named
    2. Claudenot named
    3. Gemininot named
    4. AI Modenot named
    5. Grok#30
    6. Perplexitynot named

    named by 1/6

    Where each AI put its first product. The card’s #20 is the 4-week average.

    Where Dr. Bronner's is strong · top 20 ?

    Search Google for Dr. Bronner's toothpastes for sensitive teeth

Dropped out of the top 20 ?

  • Curaprox was #15, now #21 2 weeks in the top 20
  • Rembrandt was #19, now #22 1 week in the top 20
  • Elmex was #20, now #23 18 weeks in the top 20
Show places 21–67Hide places 21–67
  1. #21Curaproxlast wk #15 2 wks in top 20
  2. #22Rembrandtlast wk #19 1 wk in top 20
  3. #23Elmexlast wk #20 18 wks in top 20
  4. #24DenTeklast wk #26 0 wks in top 20
  5. #25PerioScienceslast wk #34 4 wks in top 20
  6. #26Zenialast wk #30 0 wks in top 20
  7. #27Risewelllast wk #41 17 wks in top 20
  8. #28Dr. Jenlast wk #63 0 wks in top 20
  9. #29Dr. Tung'slast wk #36 0 wks in top 20
  10. #30Jack Blacklast wk #28 0 wks in top 20
  11. #31SprinJenelast wk #38 0 wks in top 20
  12. #32Redicoollast wk #40 0 wks in top 20
  13. #33AquaFreshlast wk #27 13 wks in top 20
  14. #34Marvislast wk #24 14 wks in top 20
  15. #35Pronamellast wk #43 5 wks in top 20
  16. #36Made By Dentistslast wk #50 0 wks in top 20
  17. #37BURSTlast wk #45 0 wks in top 20
  18. #38Desert Essencelast wk #39 0 wks in top 20
  19. #39Biorepairlast wk #33 4 wks in top 20
  20. #40Weledalast wk #46 0 wks in top 20
  21. #41Philips Sonicarelast wk #47 3 wks in top 20
  22. #42Lumineuxlast wk #42 0 wks in top 20
  23. #43Lacalutlast wk — 0 wks in top 20
  24. #44Twicelast wk — 0 wks in top 20
  25. #45Schmidt'slast wk #49 0 wks in top 20
  26. #46Previdentlast wk #59 0 wks in top 20
  27. #47La Roche-Posaylast wk — 0 wks in top 20
  28. #48MBRlast wk — 0 wks in top 20
  29. #49Meridollast wk — 0 wks in top 20
  30. #50Redmondlast wk — 0 wks in top 20
  31. #51Supersmilelast wk — 0 wks in top 20
  32. #52CVS Healthlast wk #53 0 wks in top 20
  33. #53Theodentlast wk #31 2 wks in top 20
  34. #54Regeneratelast wk #35 3 wks in top 20
  35. #55Essentiallast wk #54 0 wks in top 20
  36. #56Equatelast wk #55 0 wks in top 20
  37. #57Nu Skinlast wk #56 0 wks in top 20
  38. #58The Dirtlast wk #57 0 wks in top 20
  39. #59Dr. Sheffield'slast wk #29 0 wks in top 20
  40. #60Ultradentlast wk #52 0 wks in top 20
  41. #61CloSYSlast wk #58 0 wks in top 20
  42. #62Red Seallast wk #51 0 wks in top 20
  43. #63Auromerelast wk #60 0 wks in top 20
  44. #64Clinprolast wk #61 0 wks in top 20
  45. #65Lebonlast wk #62 0 wks in top 20
  46. #66ROCSlast wk #64 0 wks in top 20
  47. #67DG Healthlast wk #65 0 wks in top 20

The monthly check covers products; a brand is marked “Passes the check” only when its products here pass. See the product check → ?

The AI panel ?

Where the AIs disagree.

Each AI’s place for the top 10, in its own answer this week. Rows in chart order; an empty cell: not named this week.well above the other AIs well below not named this week ?
Place on this chartProductChatGPTClaudeGeminiAI ModeGrokPerplexityNamed by
#1Pronamel Intensive Enamel Repair212/6
#2Rapid Relief21/6
#3Sensitive Prevent & Repair81, well above the others14, well below the others3/6
#4Complete Protection41/6
#5Pronamel Gentle Whitening6102/6
#6Rapid Relief Sensitive Toothpaste17, well below the others1093/6
#7Complete Protection Toothpaste532/6
#8Pronamel Active Shield Toothpaste21/6
#9Rapid Relief Toothpaste412/6
#10Repair & Protect Whitening3, well above the others28, well below the others2/6

Further down: Perplexity’s #1 Clinical Repair Whiten & Shine (#26 on this chart)ChatGPT’s #1 Clinical White Toothpaste (#36 on this chart)Grok’s #1 Pronamel Multi Action (#41 on this chart)

The AI panel ?

Where the AIs disagree.

Each AI’s place for the top 10 brands: where it put the brand’s highest-placed product this week. Rows in chart order; an empty cell: not named this week.well above the other AIs well below not named this week ?
Place on this chartBrandChatGPTClaudeGeminiAI ModeGrokPerplexityNamed by
#1Sensodyne1112116/6
#2Colgate8951, well above the others414, well below the others6/6
#3Crest121386125/6
#4Arm & Hammer1518, well below the others1310, well above the others19, well below the others5/6
#5Tom's of Maine1721, well below the others10, well above the others8, well above the others20, well below the others5/6
#6Hello192020174/6
#7Parodontax212214, well above the others13, well above the others26, well below the others5/6
#8Burt's Bees20122/6
#9Boka2719193/6
#10Squigle211/6

The monthly check · October 2026 ?

Where people agree with AI.

The check has not reached most of this chart’s top 20 yet.

  1. Sensodyne Extra WhiteningPasses the checkAI saysChart place#11named by 1 of 6People sayVideo reviews4.3/52 videos12Press7 of 7outlets recommend it

See all checked products in the chart ↓ ?

Reviews by people · YouTube and TikTok ?

The reviews behind the chart.

17 review videos · one shown per product

3 more reviewsFewer reviews

The data behind this chart ?

What this ranking stands on.

From the AI panel 123 AI answers over 22 weeks from 6 assistants

From people

  • Buyer ratings57,012
  • Review videos18
  • Press outlets10
  • Recall checks19

Before you buy

Questions buyers ask.

  • Who is #1 for “Best Toothpastes for Sensitive Teeth”, and for how long?

    Sensodyne Pronamel Intensive Enamel Repair is the #1 product this week, and has been #1 for 7 of the last 19 weeks. Sensodyne is the #1 brand, #1 for 19 of those weeks.

  • What changed on this chart in the last four weeks?

    10 of the top 20 products were not in the top 20 four weeks ago. The #1 then was Sensodyne Rapid Relief; it is #2 now. Among brands, 4 new names joined the top 20.

Data as of November 2 ?

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New #1s, debuts and the picks that fail the check, from every chart. We will write only when there is news.