NYX Professional MakeupvsRevlon
Brands · full comparison

NYX Professional Makeup vs Revlon — which brand is better?

data as of July 6 · updated weekly

We compare them two ways: head-to-head on every shelf they share, and as makers overall — standing, reputation and honesty across everything each builds.

Place in the overall ranking?
#28 of 29,439↓13
Best in Beauty & Personal Care: #3 of 189 ↓1
AI mentions
9
across the panel
Categories
1
leads 0
Best rank
#3
in Beauty & Personal Care
Honesty
not yet rated
In shortThe focus play — narrower, but goes deep in Beauty & Personal Care.
vs
Revlon
Cosmetics and beauty products manufacturer
AI mentions
14
across the panel
Categories
1
leads 0
Best rank
#7
in Beauty & Personal Care
Honesty
not yet rated
In shortThe breadth play — competes in 1 category, strongest in Beauty & Personal Care.
They’re real rivals: NYX Professional Makeup and Revlon both compete in 1 shared category and co-appear in 4 of the same buyer questions. The local lens below scopes the comparison to exactly that shared turf.Across 1 shared shelf: NYX Professional Makeup ranks higher on 1, Revlon on 0.
How this is made

Built from what 4 AI models (Claude · ChatGPT · Gemini · Perplexity) recommend across the catalog, layered with company reviewer takes, press coverage, marketing-honesty checks and price positioning. The short answer and verdict are derived from where those signals diverge — not written by hand for either brand.

Independent — not a vendor, not advertising, not a paid review. How we score →

01

Who leads each category

The like-for-like view — where each brand competes, and who ranks higher in every field they share. The comparison only makes sense where they actually overlap.?

Local · the shared turfbest rank per category · lower = better
plays 1 fields · best #3
leads ◂ · ▸ leads
Revlon
2 fields · best #7
#3
#9Revlon
#7Revlon
Hair Care3 questions · Revlon only
Of 1 shared field: NYX Professional Makeup leads 1 · Revlon 0. Plays alone: NYX Professional Makeup 0 · Revlon 1
Breadth — fields it competes in1
Depth — dominance in its best fieldsolid
RevlonRevlonbroad
Breadth — fields it competes in2
Depth — dominance in its best fieldpresent
02

Head-to-head, category by category

The same two brands look completely different depending on what you’re buying. Pick a category to see who ranks higher on that shelf and the buyer questions where they go head-to-head.?

Local · pick a category
Best rank in Lip Care & Cosmetics
NYX Professional Makeup
#3
best of 189 brands
vs
RevlonRevlon
#9
best of 189 brands
who ranks higher · this category
NYX Professional Makeup’s territory — #3 to #9 across 4 shared questions (NYX Professional Makeup 2 · Revlon 2).
03

Overall standing

Step back from any single shelf. Across the whole catalog: the panel’s combined average rank, each model’s pick, how often each brand gets mentioned, and how their standing moved.?

Global · overall standing · 29439 brands
◂ better · lower average rankamong 29,439 tracked brands · worse ▸
NYX Professional Makeup 16.5 avg
Revlon 16.4 avg
#1#2#3#4#5#6#7#8#9#10#11#12#13#14#15#16#17
Claude
NYX Professional Makeup
#12
Revlon
#10
ChatGPT
NYX Professional Makeup
#18
Revlon
#18
Gemini
NYX Professional Makeup
#19
Revlon
#18
Named in 9 AI answers across the panel
Named in 14 AI answers across the panel
How their rank changed in Beauty & Personal Care
weekly rank · lower = better
#1#6#10
NYX Professional Makeup — best #2 · now #3Revlon — best #2 · now #7
04

What each is known for

The advantage tags AI models attach most to each brand’s products, sized by how often they come up — split into what’s distinctly each brand’s and what they share.?

Global · brand reputation
only NYX Professional Makeup
comfortable 4glossy 3matte 2bold 1
both known for
affordablebudget
only Revlon
value 4drugstore 2easy styling 2gloss 2

In plain terms: NYX Professional Makeup is known for comfortable, Revlon for value. They overlap on affordable and budget.

05

What critics say

No video-reviewer coverage for this pair yet — the recent press record carries the chapter.

Global · across the whole line
What the press says?
NYX Professional Makeupmostly positive

NYX Professional Makeup is expanding into body care with the launch of a new Fat Oil Body Collection, featuring collaborations with celebrities like Megan Thee Stallion, while continuing sports market

RevlonRevlonmostly critical

Revlon faces widespread negative coverage over FDA safety violations, including inadequate testing for carcinogens and mold, plus detection of toxic chemicals in hair dyes.

06

Which brand do people trust more

A single trust reading per brand, built from how honest its marketing is and how the press talks about it — from skeptical to loved.?

Global · maker character
Skeptical of itGenuinely loved
NYX Professional Makeup · 100
Revlon · 6
0 · distrust50 · neutral100 · lovemark

Both land on the trusted side; NYX Professional Makeup edges ahead (100 vs 6). The reading is built from marketing honesty and press sentiment — the inputs are shown below.

NYX Professional Makeup: press sentiment 100Revlon: press sentiment 6
07

The verdict, both ways

Read it through both lenses: which brand to trust for the category you’re buying, and who’s the stronger maker overall. They can give different answers — and that’s the honest result.

Lens 1 · for the category you’re buying

If you already know what you’re buying, the category decides it — pick the brand that leads the shelf you’re shopping.

Lens 2 · as makers, overall
NYX Professional Makeup
Overall AI rank
Revlon
NYX Professional Makeup
How often AI mentions it
Revlon
NYX Professional Makeup
Range of categories
Revlon
NYX Professional Makeup
Dominance where it leads
Revlon
NYX Professional Makeup
Overall trust
Revlon

As makers: NYX Professional Makeup leads 3 of 5 · Revlon 2.

So which brand?

Breadth vs focus — and the right answer depends on the shelf.

We don’t crown a winner. Globally they may both be top-tier; locally, the category can flip the answer. Pick the brand that’s strong where you’re actually shopping — when a brand doesn’t compete in a category, we leave it blank rather than invent a rank.

as of July 6 · 4 shared questions?

08

Common questions

The questions people most often ask, answered from the data above.

QIs NYX Professional Makeup or Revlon the better brand overall?

By our ranking NYX Professional Makeup sits higher overall, but it's breadth vs focus — Revlon competes in more categories while the other plays narrower. The answer flips by category: pick the brand that leads the shelf you're shopping.

QNYX Professional Makeup or Revlon for Lip Care & Cosmetics?

On that shelf the AI panel ranks NYX Professional Makeup higher — #3 against #9 across 4 shared buyer questions.

QWhich brand does AI recommend more often?

Revlon — named in 14 AI answers across the panel, against NYX Professional Makeup's 9.

QWhich brand competes in more categories?

Revlon, ranking in 2 fields versus 1 for NYX Professional Makeup.