This week’s race
KIND leads; Trader Joe's climbs 2 spots.
Power ranking
Who leads this sub.
The reviewer check
The machines rank these brands. We checked their products against the people who filmed them.
Every score is distilled from independent YouTube reviews of the products the AIs name here — then set beside the AI rank.
This week?
Trader Joe's climbed nine spots to land at number two in snacks, trailing only KIND at the top. Aloha made the week's biggest jump, moving fourteen positions from twenty-eight to fourteen as buyers shifted their questions toward the brand. Quest Nutrition and Nature's Garden entered the rankings at twenty-one and twenty-three respectively. Kirkland Signature fell hardest, dropping eleven places to thirty, while Miss Vickie's lost eight positions to eighteen.
The questions?
These rankings answer 3 buyer questions. Open any one for the head-to-head.
The subcategory score is an aggregate. Each question has its own AI ranking, reviewer check and weekly movement — that's where the picks actually come from.
Act one
Where the machines rank them.
Three AI models rank every brand in this sub — who just arrived, the full board, the lineups each fields, and who owns each trait.
Newcomers
Just arrived.
new · Jun 2026
#78
new · Jun 2026
#92
new · Jun 2026
#66 · in best trail mixes
new · Jun 2026
#61 · in best trail mixes
new · Jun 2026
#87 · in best healthy snack bars
new · Jun 2026
#75
new · Jun 2026
#23 · in best trail mixes
new · Jun 2026
#81
new · Jun 2026
#98 · in best potato chips
Full ranking
Every brand ranked.
as of June 15 · vs June 16 · 3 intents?
Act three
How the models think.
Where each brand actually competes across the buyer questions, and the running ledger of what just moved in this sub.
Ledger?
What just moved in this sub.
- ▼ fall#19 → #86
- ▼ fall#26 → #89
- ▼ fall#24 → #60
- ▼ fall#11 → #31
- ▲ climb#18 → #6
- ✦ debutdebut at #18
- ✦ debutdebut at #19
- ▼ fall#27 → #38
- ▲ climb#20 → #10
- ✦ debutdebut at #20
- ▼ fall#5 → #14
- ▼ fall#17 → #26
- ▲ climb#10 → #3
- ▲ climb#28 → #21
- ✦ debutCostco Kirkland Signaturedebut at #23
- ▲ climb#21 → #15
- ▼ fall#16 → #22
- ✦ debutdebut at #24
- ▲ climb#12 → #7
- ▲ climb#13 → #8
about snacks
Pick by what you need
- buying intents · in products →
- Best Potato Chips
- Best Healthy Snack Bars
- Best Trail Mixes
interesting facts from snacks
The snack brands here split into clear camps. Frito-Lay dominates with salt and corn. Mondelez spreads across chocolate and cookies and crackets. PepsiCo owns both of them now. Nestlé pushes chocolate and wafers. General Mills has trails mix and granola. Each brand knows what it makes and sticks to it.
A buyer wants to know what matters. Some brands chase health claims. Others sell tradition and taste. Some move fast into new flavors. Others hold the line on what worked years ago. The rankings here show what AI systems think customers actually choose, apart from what the marketing says.
The brand rail stops here. For the individual products inside this sub, switch to the product view.