Ghost 18

Fashion & Footwear › Running Shoes

Ghost 18

Model timeline

Neutral cushioned running shoes

Brooks logoby Brooksbrand #2 in Running Shoes

Should you buy it??

ReconsiderCheckTrust it

Trust it

based on 2 of 5 signals

Rank in Running Shoes · Jun 15?

New at #3

Newly tracked in Running Shoes — a weekly trend line builds as more snapshots land.

#1#2#3#4#3Jun 15

Quick take

In short: what each side says

AI · critics · buyers · brand claims — each opened up in full further down ↓

AI panel#2 best pick3 of 4 models agree

Best on ChatGPT (avg #2.0), weakest on Gemini (#14.5)

Main competitors

Top rivals in Running Shoes.

#1
Gel-Kayano 32
Best rank in this scope, recent weeks May 1 · #29 · Jun 1 · #16-wk trend?
#4
Gel-Nimbus 27
Best rank in this scope, recent weeks May 1 · #67 · Jun 1 · #36-wk trend?
#5
Guide 17
Guide 17

by Saucony

Best rank in this scope, recent weeks Jan 1 · #37 · Jan 1 · #36 · May 1 · #25 · Jun 1 · #46-wk trend?

Act one

What the machines think.

Several AI models read the category and place this product — model by model, list by list, over time.

01

Model by model?

How each AI sees it.

Best on ChatGPT (avg #2.0), weakest on Gemini (#14.5) Averaging across the AI panel, Ghost 18 sits around #7.0 this snapshot.

02

Footprint?

Every intent it shows up in.

Sort
IntentBest?Latest?8-week trend?
Best Running Shoes for Beginners

Fashion & Footwear · Running Shoes

#2#2
Intent rank, recent weeks Jan 1 · #2
Best Running Shoes for Wide Feet

Fashion & Footwear · Running Shoes

#2#2
Intent rank, recent weeks Jan 1 · #2
Best Running Shoes for Knee Pain

Fashion & Footwear · Running Shoes

#5#5
Intent rank, recent weeks Jan 1 · #5

Rank tint#1–3#4–10#11–30

03

Frequent rivals?

What it competes against.

04

The recap

Where it stands today.

  • PositionBest rank #2 across 3 intents tracked.
  • FootprintStrongest in Best Running Shoes for Beginners (#2). Weakest in Best Running Shoes for Knee Pain (#5).
  • AI verdictChatGPT ranks it highest (#2.0); Gemini most sceptical (#14.5) — a split the people don’t share.
  • TraitsMost often described as balanced cushioning (3 mentions).
  • Closest rivalClifton 10 (3–0 across 3 shared intents).
  • MakerBy Brooks — see how it ranks across other intents on its brand profile.

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