Degree

Brand profileBeauty & Personal Care

Degree

Beauty & Personal Care brand

Best rank

#4

Best placed #4 in Beauty & Personal Care.

3 products on the radar · #4–#28AI best #16.0 (ChatGPT)
Top 3 productsranked by AI + owners · straight to buy
What our sources say

What the AIs say

#4 best · 1 of 4 agree

Only ChatGPT has placed Degree so far this snapshot — average rank #16.0 across 3 mentions.

synthesised · the AI panel

01

The brief

The brand in a paragraph.

Degree was founded in 1940 in the United States. The brand makes deodorant and antiperspirant products. They introduced the first solid antiperspirant stick for women, changing the market. Today Degree operates globally and ranks among the top deodorant sellers worldwide. The brand is tracked weekly across major AI platforms with 6,648 others. Their products remain fixtures in bathrooms across North America and Europe. Degree built its reputation on sweat protection that actually worked. The stick format became standard. Now the company competes in a crowded category where performance matters most. They sponsor athletes and market to people who work, move, and need reliable coverage. The brand persists through consistency rather than revolution.

Act one

What the machines think.

Three AI models read the whole category and rank Degree's products — model by model, list by list, over time.

02

Model by model?

How each AI sees it.

Only ChatGPT has placed Degree so far this snapshot — average rank #16.0 across 3 mentions.

  • GPTChatGPT

    #16.0

    avg over 3 mentions · best #4

03

Wins & misses?

Where it leads, where it lags.

Degree lands 1 top-10 placement with no clear weak spots in tracked intents.

Top wins

strongest leaderboard placements
  1. #4Best Deodorants for MenGrooming

Where it lags

lowest-ranked intents

No misses below #20 — Degree is a top-tier presence everywhere it appears.

04

Rank trajectory?

Weeks of movement.

Across 6 weeks of tracking: 0 intents steady, 0 climbed, 1 slipped. Biggest move: slipped 1 rank in Best Deodorants for Men (now #4).

#1#2#3#4#55/45/115/185/256/16/15

Act three · ★ new

Do they agree?

Put the two verdicts side by side — every product with its AI rank and its reviewer score — and see where the machines and the buyers line up, and where they don't.

05

The lineup, reconciled?

Every product — both verdicts.

Advanced Protection Antiperspirant Deodorant Men Adventure is Degree's most-recommended product, ranking across 1 buyer question, with Men UltraClear Antiperspirant Deodorant Black+White Fresh close behind.

06

Traits?

The words the panel uses.

AI most often praises Degree for being "anti-stain" (1 mention) and "antiperspirant" (1).

  • anti-stain1
  • antiperspirant1
  • fresh scent1
  • stain protection1
  • stick1
  • strong protection1
  • sweat control1
  • sweat protection1
  • value1
07

Rivals?

Who it competes against.

Degree's closest rival is Nivea Men — and Degree comes out ahead in 1 of 1 of the questions they both answer (100%).

08

The recap

Where it stands today.

  • FootprintStrongest in Beauty & Personal Care (best #4), across 1 buying intent.
  • TraitsMost often associated with anti-stain (1 mentions) and antiperspirant (1).
  • Top productAdvanced Protection Antiperspirant Deodorant Men Adventure is the most-mentioned Degree product this snapshot.
  • Closest rivalNivea Men (1–0 across 1 shared intent).

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