Brand profileBeauty & Personal Care
Haus Labs by Lady Gaga
Brand in Beauty & Personal Care
Beauty & Personal Care
its home category
by Haus Labs by Lady Gaga
Lip Care & Cosmetics
What the AIs say
#40 best · 2 of 6 agree“Gemini ranks Haus Labs by Lady Gaga highest (avg #7.0 over 1 mention); ChatGPT is the most sceptical (#13.5).”
synthesised · the AI panel
What the press says
Positive · 8 stories · 30d“Haus Labs by Lady Gaga receives mixed coverage dominated by product praise and positive reviews, but faces significant criticism over inclusivity concerns and influencer response issues.”
synthesised · 8 articles via Google News · buzzfeed.com, Yahoo +6
The brief
The brand in a paragraph.
Haus Labs by Lady Gaga builds strong product reputation through cosmetics formulation and user reviews, though recent press coverage has flagged inclusivity gaps and uneven influencer management as persistent friction points.
Act one
What the machines think.
Several AI models read the whole category and rank Haus Labs by Lady Gaga's products — model by model, list by list, over time.
Model by model?
How each AI sees it.
Gemini ranks Haus Labs by Lady Gaga highest (avg #7.0 over 1 mention); ChatGPT is the most sceptical (#13.5).
Gemini
#7.0
avg over 1 mention · best #7
ChatGPT
#13.5
avg over 4 mentions · best #5
The words the panel uses
AI most often praises Haus Labs by Lady Gaga for being "plumping" (4 mentions) and "high-shine" (2).
- plumping4
- high-shine2
- cushiony1
- long-wear1
- pigment1
- saturated color1
- shine1
- smoothing1
- treatment1
- conditioning1
- vegan1
- creamy1
Wins & misses?
Where it leads, where it lags.
2 top-10 wins versus 1 lag spot where Haus Labs by Lady Gaga finishes below #20.
Top wins
Where it lags
Rank trajectory?
Weeks of movement.
Across 9 weeks of tracking: 0 intents steady, 2 climbed, 2 slipped. Biggest move: climbed 17 ranks in Best Lip Glosses (now #7).
Act two · ★ new
What the people say.
The same lineup, judged by the press that covers them.
In the press?
What the world is saying.
What’s being written about Haus Labs by Lady Gaga lately — and the mood of it. 8 pieces in the last 30 days, coverage skews positive.
Bbuzzfeed.com
CCleveland.comCleveland.com·Critical
Lady Gaga’s cosmetics line under fire amid growing complaints
TThe New York TimesThe New York Times·Positive
I Hated Blush for 20 Years. Then Lady Gaga Changed My Mind. | Reviews by Wirecutter:max_bytes(150000):strip_icc()/ins-haus-labs-tout-genevieve-cepeda-comp-1-91533cb18acd40039237c890c1e976e0.jpeg)
Iinstyle.com
MMarie ClaireMarie Claire·Positive
I've Tried Every Haus Labs Product—These 6 Are the Standouts
EEUPHORIA. MagazineEUPHORIA. Magazine·Positive
Brand Spotlight: Haus Labs Has Always Been About Artistry. Now It’s Proving It.
CComplexComplex·Critical
Lady Gaga Makeup Brand Faces Backlash Over Dark Skin Inclusivityas of June 30 · 8 stories?
Act three
The lineup, ranked.
Every Haus Labs by Lady Gaga product with its AI rank — reviewer verdicts join the board as coverage lands.
The lineup, reconciled?
Every product — both verdicts.
PhD Hybrid Lip Glaze is Haus Labs by Lady Gaga's most-recommended product, ranking across 2 buyer questions, with Haus Labs by Lady Gaga PhD Hybrid Lip Glaze Plumping Gloss close behind.
Lip Care & Cosmetics
Rivals?
Who it competes against.
Haus Labs by Lady Gaga's closest rival is Covergirl — and Haus Labs by Lady Gaga comes out ahead in 3 of 4 of the questions they both answer (75%).
- CovergirlBeauty & Personal CareHaus Labs by Lady Gaga leads 3–1 · 4 shared · 1 categoryCompare
- KosasBeauty & Personal CareHaus Labs by Lady Gaga leads 3–1 · 4 shared · 1 categoryCompare
- TarteBeauty & Personal CareHaus Labs by Lady Gaga leads 3–1 · 4 shared · 1 categoryCompare
- SaieBeauty & Personal CareHaus Labs by Lady Gaga leads 3–1 · 4 shared · 1 categoryCompare
- CliniqueBeauty & Personal CareHaus Labs by Lady Gaga leads 3–1 · 4 shared · 1 categoryCompare
- Bobbi BrownBeauty & Personal CareHaus Labs by Lady Gaga leads 3–1 · 4 shared · 1 categoryCompare
- LancômeBeauty & Personal CareHaus Labs by Lady Gaga leads 3–1 · 4 shared · 1 categoryCompare
The recap
Where it stands today.
- FootprintStrongest in Beauty & Personal Care (best single-question rank #5), across 4 buying intents.
- AI verdictGemini ranks Haus Labs by Lady Gaga highest (avg #7.0); ChatGPT most sceptical (#13.5).
- TraitsMost often associated with “plumping” (4 mentions) and “high-shine” (2).
- Top productPhD Hybrid Lip Glaze is the most-mentioned Haus Labs by Lady Gaga product this snapshot.
- Closest rivalCovergirl (3–1 across 4 shared intents).
browse Haus Labs by Lady Gaga in these categories