Innisfree

Brand profileBeauty & Personal Care

Innisfree

Korean beauty and skincare brand

Where Innisfree wins12 products · ranked #1–#27 · AI's best pick #11.8 (Perplexity)
Top 3 productsranked by AI + owners · straight to buy
#1
Daily UV Defense SPF 36.

by Innisfree

Sunscreen

#6
Daily UV Defense Mineral Sunscreen SPF 45

by Innisfree

Sunscreen

#11
Intensive Long-Lasting Sunscreen SPF50+ PA++++

by Innisfree

Intensive long-lasting mineral sunscreen SPF50+

What our sources say

What the AIs say

#17 best · 5 of 6 agree

Perplexity ranks Innisfree highest (avg #11.8 over 4 mentions); Claude is the most sceptical (#21.3).

synthesised · the AI panel

Act one

What the machines think.

Several AI models read the whole category and rank Innisfree's products — model by model, list by list, over time.

01

Model by model?

How each AI sees it.

Perplexity ranks Innisfree highest (avg #11.8 over 4 mentions); Claude is the most sceptical (#21.3).

  • PerplexityPerplexity

    #11.8

    avg over 4 mentions · best #1

  • GrokGrok

    #12.0

    avg over 1 mention · best #12

  • GeminiGemini

    #17.4

    avg over 5 mentions · best #6

  • GPTChatGPT

    #17.5

    avg over 2 mentions · best #17

  • ClaudeClaude

    #21.3

    avg over 12 mentions · best #11

The words the panel uses

AI most often praises Innisfree for being "lightweight" (10 mentions) and "affordable" (5).

  • lightweight10
  • affordable5
  • refreshing4
  • soothing4
  • korean-skincare3
  • hydrating3
  • korean3
  • budget-friendly2
  • green-tea2
  • k-beauty2
  • cica2
  • everyday-wear2
02

Wins & misses?

Where it leads, where it lags.

2 top-10 wins (1 #1) versus 4 lag spots where Innisfree finishes below #20.

03

Rank trajectory?

Weeks of movement.

Across 15 weeks of tracking: 0 intents steady, 5 climbed, 1 slipped. Biggest move: climbed 14 ranks in Best Sunscreens for Oily Skin (now #6).

#1#11#21#31#344/275/45/115/185/256/16/86/156/226/297/67/137/207/278/3

Act three

The lineup, ranked.

Every Innisfree product with its AI rank — reviewer verdicts join the board as coverage lands.

04

The lineup, reconciled?

Every product — both verdicts.

Daily UV Defense Mineral Sunscreen SPF 45 is Innisfree's most-recommended product, ranking across 3 buyer questions, with Intensive Long-Lasting Sunscreen SPF50+ PA++++ close behind.

Daily UV Defense SPF 36
Daily UV Defense SPF 36

Sunscreen

Daily UV Defense Mineral Sunscreen SPF 45
Daily UV Defense Mineral Sunscreen SPF 45

Sunscreen

Intensive Long-Lasting Sunscreen SPF50+ PA++++
Intensive Long-Lasting Sunscreen SPF50+ PA++++

Intensive long-lasting mineral sunscreen SPF50+

Daily UV Defense Sunscreen Mild SPF50+ PA++++
Daily UV Defense Sunscreen Mild SPF50+ PA++++

Sunscreen

Daily UV Defense Sunscreen SPF 50+
Daily UV Defense Sunscreen SPF 50+

Sunscreen

Daily UV Defense Sunscreen SPF50+ PA++++
Daily UV Defense Sunscreen SPF50+ PA++++

Daily UV protection sunscreen SPF50+

Daily UV Defense Mineral SPF 50+ (latest)
Daily UV Defense Mineral SPF 50+ (latest)

Sunscreen

Daily UV Defense Mineral Sunscreen SPF 36
Daily UV Defense Mineral Sunscreen SPF 36

Sunscreen

06

The recap

Where it stands today.

  • FootprintStrongest in Beauty & Personal Care (best single-question rank #1), across 12 buying intents.
  • AI verdictPerplexity ranks Innisfree highest (avg #11.8); Claude most sceptical (#21.3).
  • TraitsMost often associated with lightweight (10 mentions) and affordable (5).
  • Top productDaily UV Defense Mineral Sunscreen SPF 45 is the most-mentioned Innisfree product this snapshot.
  • Closest rivalClinique (4–5 across 9 shared intents).

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