Supplements & Nutrition
strongest of 2 categories
What the AIs say
#19 best · 6 of 6 agree“AI Mode ranks Orgain highest (avg #3.0 over 3 mentions); Perplexity is the most sceptical (#17.2).”
synthesised · the AI panel
What the press says
Critical · 8 stories · 30d“Orgain faces significant negative coverage dominated by multiple class action lawsuits alleging its protein powder contains dangerous levels of heavy metals including lead and arsenic.”
synthesised · 8 articles via Google News · Top Class Actions, Fox Business +6
The brief
The brand in a paragraph.
Orgain has built strength in protein products and retail distribution, supported by mostly positive press coverage, though a Consumer Reports investigation flagging lead levels in protein powders raises a material safety question that tempers confidence in its manufacturing consistency.
Act one
What the machines think.
Several AI models read the whole category and rank Orgain's products — model by model, list by list, over time.
Model by model?
How each AI sees it.
AI Mode ranks Orgain highest (avg #3.0 over 3 mentions); Perplexity is the most sceptical (#17.2).
AI Mode
#3.0
avg over 3 mentions · best #2
Claude
#8.8
avg over 4 mentions · best #2
Gemini
#11.6
avg over 5 mentions · best #1
Grok
#11.7
avg over 6 mentions · best #1
ChatGPT
#14.0
avg over 3 mentions · best #11
Perplexity
#17.2
avg over 6 mentions · best #11
The words the panel uses
AI most often praises Orgain for being "organic" (10 mentions) and "value" (6).
- organic10
- value6
- accessible5
- vegan4
- plant-based4
- smooth3
- mainstream3
- affordable2
- unflavored2
- plant based2
- recovery2
- budget-friendly1
Wins & misses?
Where it leads, where it lags.
4 top-10 wins (1 #1) versus 2 lag spots where Orgain finishes below #20.
Top wins
Where it lags
Rank trajectory?
Weeks of movement.
Across 13 weeks of tracking: 1 intent steady, 4 climbed, 1 slipped. Biggest move: slipped 7 ranks in Best Greens Powders (now #18).
Act two · ★ new
What the people say.
The same lineup, judged by the owners who bought and filmed it, the buyers who rated it and the press that covers them.
Video reviews?
What reviewers say about the brand.
Vital Proteins Collagen Peptides vs Orgain Collagen Peptides
Svetlana
NEW Costco Orgain Creatine Review | Is It Any Good?
LiftBigEatBigVideo
Orgain Creatine Costco Review: Quality And Value Tested!
DIY GUIDES
Orgain Creatine Reviews—Is It Legit and Worth It? Honest Verdict
Bachata de Lujo
Vital Proteins vs Orgain Collagen Peptides (With Probiotics) — Which Is Better? Honest Review
PetiteHaus
In the press?
What the world is saying.
What’s being written about Orgain lately — and the mood of it. 8 pieces in the last 30 days, coverage skews critical.
TTop Class ActionsTop Class Actions·Critical
Costco class action claims Orgain protein powder contains heavy metals
FFox Business
TThe Seattle TimesThe Seattle Times·Critical
Costco faces lawsuit over Orgain protein powder with toxic metals
HHagens BermanHagens Berman·Critical
Consumer Lawsuit Against Costco Alleges Toxic Heavy Metals in Orgain Protein Supplements
WWhole Foods Market:max_bytes(150000):strip_icc():focal(702x274:704x276)/protein-powder-071026-a32ffb95bbb44079a9c71a9297478728.jpg)
PPeople.com
TThe Guardianas of July 26 · 8 stories?
Act three
The lineup, ranked.
Every Orgain product with its AI rank — reviewer verdicts join the board as coverage lands.
The lineup, reconciled?
Every product — both verdicts.
Collagen Peptides Powder is Orgain's most-recommended product, ranking across 3 buyer questions, with Organic Plant Based Protein Powder close behind.
Rivals?
Who it competes against.
Orgain and Garden of Life are neck and neck — 5–3 across 8 shared questions.
- Garden of LifeFood, Beverages & SnacksOrgain leads 5–3 · 8 shared · 4 categoriesCompare
- Naked NutritionFood, Beverages & SnacksOrgain leads 4–2 · 6 shared · 4 categoriesCompare
- MomentousSupplements & NutritionEven 3–3 · 6 shared · 3 categoriesCompare
- Transparent LabsFood, Beverages & SnacksTransparent Labs leads 5–0 · 6 shared · 3 categoriesCompare
- 1st PhormFood, Beverages & SnacksOrgain leads 3–2 · 5 shared · 3 categoriesCompare
- GhostFood, Beverages & SnacksOrgain leads 3–2 · 5 shared · 3 categoriesCompare
- MyProteinFood, Beverages & SnacksOrgain leads 3–2 · 5 shared · 3 categoriesCompare
The recap
Where it stands today.
- FootprintStrongest in Supplements & Nutrition (best single-question rank #1), across 8 buying intents. Weakest in Food, Beverages & Snacks (#4).
- AI verdictAI Mode ranks Orgain highest (avg #3.0); Perplexity most sceptical (#17.2).
- TraitsMost often associated with “organic” (10 mentions) and “value” (6).
- Top productCollagen Peptides Powder is the most-mentioned Orgain product this snapshot.
- Closest rivalGarden of Life (5–3 across 8 shared intents).
browse Orgain in these categories