Butter Gloss

Beauty & Personal Care › Lip Care & Cosmetics

Butter Gloss

Creamy moisturizing lip gloss

More about it ↓
NYX Professional Makeup logoby NYX Professional Makeupbrand #16 in Lip Care & Cosmetics
Street price$6–$6.79as of Aug 3?
Price tier

Budget · bottom third of lip care & cosmetics

Should you buy it??

OverturnedDividedHolds up

Holds up

Thin evidence · 5 sources?
Standing?
as of September 14 · 6 AIs

Rank trend · Lip Care & Cosmetics?

#1#21#41#61#72Jul 13Jul 20Jul 27Aug 3Aug 10Aug 17Aug 24Aug 31Sep 7Sep 14

Quick take

In short: what each side says

AI panel · Reviewers — each opened up in full further down ↓

AI panel#3 best pick2 of 6 models agree

Best on ChatGPT (avg #3.0), weakest on Perplexity (#3.0)

Reviewers4.05 video reviews

Reviewers agree the Butter Gloss line feels smooth and comfortable, with shade quality varying more than the formula itself.

Every side lands high — Holds up.

Behind this verdict2 AIs · 5 reviews~3 hrs of research 2 min to read

Quick read · who it’s for

Buy ifYou want a reliable lip gloss that doesn't break the bank but actually works.Value-Maximizer

Main competitors

Top rivals in Lip Care & Cosmetics.

#1
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#2
Gloss Bomb Universal Lip Luminizer
Gloss Bomb Universal Lip Luminizer

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Soft Pinch Tinted Lip Oil
Soft Pinch Tinted Lip Oil

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Tinted lip oil with light color

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01

About

What it is.

Butter Gloss is a lip gloss entry in NYX Professional Makeup's lip care line, formulated to condition lips while laying down a glossy, high-shine finish. The formula sits in a non-sticky category, so it layers over lipstick or wears alone without the tacky feel some glosses leave behind. It comes in a wide shade range spanning deep and light tones, with a portion of the lineup built as shimmering, metallic finishes for a multi-pearl effect over other lip products.

As a category, this is a grab-and-go product: no blending or precision technique required, just direct application for lips that look plumped and conditioned. It fits anyone building a low-effort daily routine around a dependable, repeat-use gloss rather than a specialty or occasion-only product.


The verdict

The Butter Gloss earns strong buyer approval—4.6 out of 5 from over 50,000 ratings—for its lightweight formula and glossy finish at $6 to $6.79, though reviewers split on stickiness and how well it holds without catching hair.

Act one

What the machines think.

Several AI models read the category and place this product — model by model, list by list, over time.

02

Model by model?

How each AI sees it.

Best on ChatGPT (avg #3.0), weakest on Perplexity (#3.0) Averaging across the AI panel, Butter Gloss sits around #3.0 this snapshot.

  • GPTGPT

    #3.0

    1 appearance · best #3

  • PerplexityPerplexity

    #3.0

    1 appearance · best #3

  • GeminiGemini

    Didn’t rank Butter Gloss this snapshot.

  • GrokGrok

    Didn’t rank Butter Gloss this snapshot.

  • AI ModeAI Mode

    Didn’t rank Butter Gloss this snapshot.

ClaudeClaude

Didn’t rank Butter Gloss this snapshot.

03

Rank trajectory?

Weeks of movement.

#1#11#21#296/87/138/109/14

Act two · ★ new

What the people say.

The same product, judged by the owners who bought and filmed it — what they praise, what they knock, who it's for.

04

Video reviews?

What reviewers actually say.

4.0 / 5positive · 5 videosHolds up
Spread0.8 · tight
135

AI summary of 5 reviews · as of Aug 2026

Reviewers agree the Butter Gloss line feels smooth and comfortable, with shade quality varying more than the formula itself.

What they praise

  • Smooth, buttery, non-sticky texture that feels comfortable on the lips
  • Sweet vanilla scent noted across nearly every reviewer
  • Lightweight feel that many say you forget you're wearing
  • Leaves lips feeling moisturized rather than dry after wear
  • Wide, well-named shade range with a soft, buildable tint

What they knock

  • Sheer, buildable pigment means some shades apply patchy or uneven
  • Not long-wearing; fades with eating or drinking and can transfer
  • Low tackiness means less staying power, according to one reviewer
  • Packaging inconsistencies noticed between units of the same shade

Synthesised from: Andrea Renee · Mackenzie Tobin · Reviewsbyjamie · Magdaline Janet · Beauty Broadcast Express

Watch the reviews

THE OG NYX BUTTER GLOSS *NEW SHADES* SWATCHED! | ARE THEY LOOKING THE SAME THO?? | Andrea Renee

Andrea Renee

NYX BUTTER GLOSSES | 12 SHADE SWATCHES

Mackenzie Tobin

{Review} NYX Butter Gloss

Reviewsbyjamie

NYX BUTTER GLOSS *NEW* BROWN SHADES + NATURAL LIGHTING LIP SWATCHES | MagdalineJanet

Magdaline Janet

NYX Intense Butter Gloss Review

Beauty Broadcast Express

05

Owner signals?

What owners flag months in.

Not the launch-day reviewers — the owners still posting months later, on the faults that keep recurring.

Butter Gloss wears out quickly, needs frequent repurchasing

Moderate severity

Owners report panning Butter Gloss rapidly and cite quality issues prompting them to seek alternatives, suggesting the product depletes faster than expected with regular use.

Recurring · 2 threads

as of August 5 · 9 forum threads?

Act three · ★ new

Do they agree?

Put the machine's rank and the owners' score in one frame, settle it with a verdict, and answer the only question that matters: should you buy it?

06

The bottom line

So should you buy it?

Holds up
4.0 / 5 critics · AI #3

The AIs’ #3 pick in Lip Care & Cosmetics. Critics back it at 4.0 / 5.

07

Find your situation?

Made for some — wrong for others.

Who reviewers think this product is — and isn’t — for

For you if

People who want a comfortable, lightweight, everyday gloss with a soft tint and don't mind reapplying through the day.

Look elsewhere if

Anyone wanting long-wearing, transfer-proof color or fully opaque pigment straight from the tube.
Value-Maximizerprice first

You want a reliable lip gloss that doesn't break the bank but actually works.

Good fit

Mid-range street price with exceptional 4.6/5 rating from 50k+ reviews; delivers across all key aspects (texture, shine, moisturizing) without premium markup.

Reliability-Seekerproven & safe

You've been burned by flaky products and need something proven and trustworthy.

Good fit

Massive 50k+ review count with 4.6/5 consensus; NYX is an established, mature brand with a settled product line.

Simplifierjust works

You want a lip gloss you can grab and apply without thinking about technique.

Good fit

Creamy formula with high smoothness and application marks; no special setup or fiddling required—straightforward moisturizing gloss.

Enthusiastjoy & aesthetics

You love the sensory experience of a great lip product—the feel, the shine, the whole ritual.

Good fit

Praised for texture, smoothness, and finish across reviews; creamy moisturizing formula and high shine deliver a pleasurable, tactile experience.

Quality Perfectionistbest-in-class

You're hunting for a lip gloss that excels in every dimension without compromise.

Good fit

High buyer rating and strong performance across all tracked aspects, though catalog confidence is tier 2/3 and it's not positioned as a flagship luxury product.

Grounded in our buyer-review, reviewer-video, price and successor signals — a poor fit names a closer pick · as of Aug 5.

09

Frequently asked

What buyers want to know.

  • What is NYX Butter Gloss?

    Butter Gloss is a lip gloss that conditions lips while delivering a glossy, high-shine finish. The formula is designed to be non-sticky, so it layers over lipstick or wears alone without the tacky feel some glosses leave behind. It comes in a wide shade range with some shades offering shimmering or metallic finishes.

  • Is it really non-sticky?

    Buyers divide sharply on this. Some find it perfectly comfortable and smooth with no sticky feel, while others experience it as tacky and report unwanted hair sticking to their lips. The product rates 4.5 out of 5 for texture and stickiness overall, so the experience varies by user.

  • What do owners like most about it?

    Buyers rate smoothness and application highest at 4.7 out of 5. They praise the lightweight formula, glossy and juicy finish, and buildable color payoff—sheer at first but layerable for more pigment. The sweet vanilla-like scent is noted as subtle, and the overall creamy texture makes it easy to apply without any tech…

  • How long does it last before you need to buy more?

    Long-term owners report that Butter Gloss pans quickly with regular use and wears out faster than expected, prompting frequent repurchasing. This is a recurring complaint among repeat buyers.

  • Who is this gloss for?

    It works well for anyone wanting a reliable, affordable lip gloss that doesn't require technique—just direct application. It suits people building a low-effort daily routine and those who value the sensory experience of a smooth, moisturizing formula with high shine. With over 50,000 ratings at 4.6 out of 5, it's prov…

  • NYX Butter Gloss—is it worth it?r/Makeup

    It earns strong buyer approval at 4.6 out of 5 from over 50,000 reviews and delivers across texture, shine, and moisturizing comfort without premium pricing. The main trade-off is that it depletes faster than some alternatives, so you'll replace it more often. It's a solid everyday gloss if you don't mind repurchasing…

Source-tagged questions come verbatim from public forum threads · answers are ours

10

The recap

Where it stands today.

  • PositionBest rank #3 across 1 intent tracked (slipped 1 this week).
  • FootprintStrongest in Best Lip Glosses (#3).
  • TraitsMost often described as affordable (2 mentions).
  • Closest rivalAfterglow Lip Shine (1–0 across 1 shared intent).
  • MakerBy NYX Professional Makeup — see how it ranks across other intents on its brand profile.

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