Shutterstock

Brand profileSoftware & Digital Services

Shutterstock

Brand in Software & Digital Services

Official site
Where Shutterstock wins3 products · ranked #12–#19 · AI's best pick #12.0 (Gemini)

Software & Digital Services
its home category

#12AI Toolsof 144
Top 3 productsranked by AI + owners · straight to buy
#12
Shutterstock AI Image Generator.

by Shutterstock

Where to buy
#16
Shutterstock AI Image Generator Pro

by Shutterstock

AI Tools

Where to buy
#19
AI Studio 2

by Shutterstock

AI Tools

Where to buy
What our sources say

What the AIs say

#39 best · 3 of 6 agree

“Gemini ranks Shutterstock highest (avg #12.0 over 1 mention); Grok is the most sceptical (#19.0).”

synthesised · the AI panel

Act one

What the machines think.

Several AI models read the whole category and rank Shutterstock's products — model by model, list by list, over time.

№ 01

Model by model?

How each AI sees it.

Gemini ranks Shutterstock highest (avg #12.0 over 1 mention); Grok is the most sceptical (#19.0).

  • GeminiGemini

    #12.0

    avg over 1 mention · best #12

  • PerplexityPerplexity

    #16.0

    avg over 1 mention · best #16

  • GrokGrok

    #19.0

    avg over 1 mention · best #19

The words the panel uses

AI most often praises Shutterstock for being "commercial" (3 mentions) and "licensing" (2).

  • commercial3
  • licensing2
  • stock2
  • licensed1
  • rights1
  • stock workflows1
№ 02

Wins & misses?

Where it leads, where it lags.

№ 03

Rank trajectory?

Weeks of movement.

Across 3 weeks of tracking: 0 intents steady, 1 climbed, 0 slipped. Biggest move: climbed 10 ranks in Best AI Image Generators (now #12).

#10#15#20#247/207/278/3

Act three

The lineup, ranked.

Every Shutterstock product with its AI rank — reviewer verdicts join the board as coverage lands.

№ 04

The lineup, reconciled?

Every product — both verdicts.

Shutterstock AI Image Generator is Shutterstock's most-recommended product, ranking across 1 buyer question, with Shutterstock AI Image Generator Pro close behind.

Shutterstock AI Image Generator
Shutterstock AI Image Generator
AI rank
#12
AI Tools
Shutterstock AI Image Generator Pro
Shutterstock AI Image Generator Pro

AI Tools

AI rank
#16
AI Tools
AI Studio 2
AI Studio 2

AI Tools

AI rank
#19
AI Tools
№ 05

Rivals?

Who it competes against.

Shutterstock's closest rival is Canva — and Shutterstock comes out ahead in 1 of 1 of the questions they both answer (100%).

Shutterstock
Shutterstock
Brand
ahead of 7 of 7 rivals
№ 06

The recap

Where it stands today.

  • FootprintStrongest in Software & Digital Services (best single-question rank #12), across 1 buying intent.
  • AI verdictGemini ranks Shutterstock highest (avg #12.0); Grok most sceptical (#19.0).
  • TraitsMost often associated with “commercial” (3 mentions) and “licensing” (2).
  • Top productShutterstock AI Image Generator is the most-mentioned Shutterstock product this snapshot.
  • Closest rivalCanva (1–0 across 1 shared intent).

browse Shutterstock in these categories