ThinkThin

ThinkThin started in the United States. They make protein bars and nutrition products. Their core business is high-protein, low-sugar snacks for dieters and fitness enthusiasts. The brand built its reputation on bars that delivered protein without sugar alcohols or artificial sweeteners early on. They positioned themselves against mainstream candy bars. ThinkThin bars became common in gyms and health stores by the 2000s. Today they operate in the broader protein snack category alongside Quest and PowerBar. The brand appears across 21,133 tracked brands globally. They rank sixth in Food, Beverages & Snacks—the category where they hold their strongest position.